Why Gmoney Buys Twitter Blue Checks For NFT Brand 9dcc’s Top Backers: ‘I Like To Fuck And Find Out’

Twitter has overhaul the verification system– and now marked one Web3 the creator wants to test its limits.

Pseudonymous NFT collector and founder of the clothing brand 9dcc, g moneyis gamifying the company’s Twitter presence by rewarding its most active community members with free affiliate hashtags and avatar badges.

Gmoney tweeted this week that he will offer the top 25 people on 9dcc’s Network Points leaderboard a blue tick badge and 9dcc logo badge next to their respective Twitter usernames – which currently costs $50 per each affiliated user per month.

Having the visible association of gmoney, who has over 301,000 followers, and his growing Web3 brand could prove meaningful to fans and collectors. And since even basic Twitter verification costs a monthly fee now, it could save them money in the process.

“The tick is like a status symbol, isn’t it?” gmoney told Decrypt on why he is launching this social media initiative. “I like to screw around and find out many times on these platforms.”

Holders of 9dcc Ethereum NFTs (tied to physical apparel) and gmoney’s own Admit One NFTs can earn points by participating in select online and in-person events such as Internet games. However, according to the 9dcc website, the brand does not tell its holders which events will award participants points on purpose because “part of the fun is in the discovery.”

It will be a costly effort, however: gmoney is footing the bill, meaning associated checks will cost him an extra $15,000 a year on top of the gold badge he’s already purchased through Twitter Verified for Organizations. It already costs $12,000 per year for 9dcc’s own gold badge.

Gmoney said he believes Twitter’s decision to call the verified affiliate accounts “affiliates” and not “employees” was intentional.

“It’s almost like lending your credibility to give somebody else credibility, right?” he said. “You’re not going to give affiliate status to everyone. You’re going to give affiliate status to people who are almost trusted in your community, and who have earned that right to be there.”

Gmoney sees Twitter as an extension of its existing 9dcc community – and plans to use affiliate checks as a way to connect the dots and give top contributors something to show off.

All that said, Gmoney isn’t yet sure if his $27,000-a-year Twitter branding plan will be worth the investment. But he has a history with focuses on new technological initiativesincluding buying a CryptoPunks NFT for a then record price in January 2021 and collaborate with Adidas to bringing the clothing giant into the NFT world.

“Ask me again in six months and I’ll let you know if I think it’s worth it or not,” he said of the Twitter game. “But I think for me, I like to try things very early. And I think part of the reason I ended up where I am in the NFT space was because I was into the technology very early.”

And while there’s always the possibility that Twitter could stop gold token holders like gmoney from pulling outside the lines of its verified “affiliates,” the NFT collector isn’t worried about the possibility.

“If anything, they’d like to encourage it,” gmoney suggested, referring to Twitter’s high profit margins on such a simple but expensive service.

“With all the ‘FUD’ going on around Elon [Musk] and what he’s doing on Twitter,” he continued, “to me it almost seems like an insanely brilliant backdoor move, where organizations will buy their endorsement and then give their credibility to their trusted group — which suddenly becomes super valuable.”

When asked his thoughts on the new Twitter competitor Blue sky-which has been supported by Jack Dorsey and offers a decentralized alternative in its current early access state – gmoney had a strong opinion.

“I think we probably won’t be talking about it in 30 days,” gmoney said.

“I’d rather bet on the person who literally took the electric car and rocket industry and kind of created it out of nothing,” he added, “over the guy who oversaw the massive decline of Twitter over the last decade.”