What is the connection between fashion brands and blockchain technology? An ecosystem review through the lens of a fashion brand

Leandro Lopes (LL) is a multidimensional and authentic upcoming fashion brand that embodies integrity through high quality and exclusive individual designs. Leandro Lopes is more than just fashion or clothes. Leandro Lopes expresses a special spirit and lifestyle driven towards connecting people. Because of its celebrities and influencers and its community of over 20 million followers, Leandro Lopes has great potential. Many of the market players consider Leandro Lopes to be one of the fastest growing fashion brands in 2022.

Leandro Lopes embraces the values ​​of producing only in Europe, establishing a wide range of core products such as sneakers, tops, pants and other shoes handmade from high quality materials. The production of all LL products takes place exclusively in factories in Portugal, where the Lopes family has been a long-standing shoe factory and business since 1962.

In order to accelerate the growth and internationalization of the LL fashion business, the Leandro Lopes Group has decided to leverage blockchain technology to introduce the $Lopes token and a cryptocurrency-based infrastructure via an Initial Token Offering (“LL-ITO” or “ITO”) .

The funds raised by LL-ITO will be used for investments: opening various LL flagship stores and expanding the fashion business in the US and Asia.

Leandro Lopes Token ($Lopes) and the Lopes LL Ecosystem

The Leandro Lopes token (“$Lopes”) is a utility token based on ERC-20 blockchain technology. Polygon Blockchain is the public blockchain used to receive and send $Lopes tokens.

The $Lopes token constitutes a key agent for the entire LL ecosystem. It is innovative and will merge the physical presence of the Leandro Lopes brand with the virtual one. NFTs, the metaverse and other digital assets are the main elements that customers can use to enter the virtual fashion space, a world where they can wear and use virtual shoes, clothes and other items in avatar ecosystems that are currently in massive growth. The LL ecosystem offers several innovative opportunities for customers to earn with the $Lopes token and the NFTs offered through the Lopes LL ecosystem.

Holders of $Lopes tokens receive discounts and loyalty rewards for purchasing Leandro Lopes products.

LL-NFTs

Each pair of shoes has a unique identification number. Successful purchasers of these shoes are eligible to receive a virtual copy in the form of an NFT, a virtual certificate of ownership that runs on the blockchain. Each NFT proves the owner with type, size, date of purchase, etc.

Owners of the NFTs and $Lopes shoes are entitled to participate in the “Wear to Earn” loyalty and LL status program developed by the issuer.

LL-Metaverse

Leandro Lopes Holding AG has planned to introduce LL-Metaverse by the end of 2023, with a focus directly related to the launch of Leandro Lopes’ digital luxury specially adapted to the virtual environment.

LL-Metaverse will offer virtual social places where participants can interact, meet community members and celebrities, play games, attend Leandro Lope’s fashion events and purchase items within Leandro Lope’s product offerings.

Mining and Staking of $Lopes

The $Lopes shoe enables the mining of $Lopes tokens. The number of tokens that can be mined per day depends on the number of steps users take per day and the available amount of $Lopes in the LL-Mining Pool on that particular day.

The $Lopes ecosystem consists of a special stake program. $Lopes holders have the option to use their $Lopes for betting purposes by subjecting the $Lopes to a disposal restriction for a certain period of time. This disposition restriction shall be 1 year, or an integer multiple thereof, in order to maintain a specified status in the Lopes Status Program. Separately, owners of $Lopes may subject their $Lopes to disposition restrictions for a period of their choice to mine $Lopes, e.g. for 30, 60, 90, 120 or more days. The stake yield is 8% per year of the $Lopes Tokens used for stakes. During the earning period, $Lopes tokens will not be eligible for staking.

At the beginning, token holders can earn up to 2000 USD daily from mining, but the size of the rewards will increase as new features are added, i.e. game elements and other products. After all, token holders will get access to 2,000 USD daily possible income.

$Lopes Offer Terms and Conditions

The standard selling price for one $Lopes is 0.25 USD. The minimum purchase in the private pre-sale phase is EUR 100,000 after applying the discount.

During the private pre-sale phase (July 4 to September 30, 2022), a 30 percent discount to the sale price will be applied to the sale price, resulting in an effective price of $0.175 per Lopes.

The private sale phase is followed by the public pre-sale phase (1 October to 31 December 2022). The minimum purchase is $100. Discount rates will be given depending on the purchase price paid. For example, if someone buys $Lopes for $1,000, the discount rate is 10 percent, and for a purchase of $15,000 and above, the discount rate is 25 percent.

The purpose of the Lopes issue is to raise funds of up to CHF 25 million, which will mainly be used for the expansion of the Leandro Lopes business to the US and Asia, the opening of Leandro Lopes Flagship Stores, and for marketing purposes.

Conclusion

Leandro Lopes is a fashion brand and an excellent example of how the digital economy enters our world and finds new applications. LL-Ecosystem strives to create a fundamentally new way of interacting with customers.

If you want to be a part of it, welcome to private or public pre-sale. Private pre-sale will last until September 30, and public pre-sale will be available until December 31, 2022.

Note: Investing in cryptocurrency and cryptoassets is subject to financial risk and readers should do their own due diligence. Entrepreneur Media does not support such investments.