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Wally Sajimi joins Azuki NFT as Head of Partnerships
Wally Sajimi, of AWGE, A$AP Rocky’s creative agency, has joined NFT culture leaders Azuki as Head of Partnerships. Wally has previously built several social media agencies, and will now lead the blue-chip NFT brand in strategic partnerships. Read on to learn more about this amazing collaboration between brilliant minds!
Wally Sajimi -x- Azuki – What does it mean for the NFT brand?
Wally Sajimi will lead creative partnerships for the innovative web3 brand going forward. In this role, Wally will think creatively about partnership opportunities and brand collaboration. Additionally, with his intensive experience, Wally can help recruit designers and creatives for Azuki, and assist with creative brainstorming. The announcement follows the news of Azuki’s successful partnership with AMBUSH and Oracle Red Bull Racing. Azuki is the first ever NFT brand to be featured in Formula 1.
Furthermore, Wally has an impressive track record and his reputation as a brand builder is elite. The Forbes 2021 30 Under 30 entrepreneur is also co-founder of Solana-based social media app Minti (currently under acquisition by Collab Asia), and co-founder of Endorsify (acquired by HerCampus in 2020). In addition, he has also worked at United Bank of Switzerland and Salesforce.
At a time when the Web3 community is going through a transitional phase, new projects and collaborations like this are the need of the hour. Creative minds coming together to explore different directions will take culture to new heights. Azuki is currently going through a central growth stage. Wally has expressed his excitement to join Azuki because it is one of the only web3 companies that merges the physical and digital worlds with new technologies.
Recently, Azuki launched its PBT (Physical Backed Token), a new way to experience NFTs that merge the digital and physical worlds. The possibilities that arise from this collaboration are endless. Tracking physical products in the secondary market or ensuring authenticity is just the start. “Wally’s experience gives Azuki a unique creative vision. As a technology creative, he has worked with some of the best streetwear and fashion brands, and we are excited to partner with Wally,” Azuki founder Zagabond said in a statement.
