United Fintech hires Cameron Booth as head of Apac
United Fintech, the go-to platform for capital markets digitization, is expanding its global reach and expanding its leadership team with a move into the Asia Pacific market, appointing Cameron Booth as head of APAC to drive growth.
Based in Singapore, Cameron will work closely with United Fintech’s London-based sales team, reporting to Tom Robinson, Partner and Head of Sales, to help scale and deploy United Fintech’s range of products and services to clients. Cameron joins after 16 years at Barclays where he held senior roles in e-FICC (Electronic Fixed Income, Currencies, and Commodities) across Europe, Australia and Asia, most recently as Head of e-FICC Sales APAC. Cameron has built and led high performing sales teams that have been instrumental in delivering the e-FICC strategy, maintaining Barclays’ status as a leading electronic trading provider.
After a fast-paced year of growth in which United Fintech expanded across Europe and the US, the company is well positioned to establish itself in one of the fastest growing markets for fintech globally. Singapore has a national strategy for the further development of its fintech sector in its mission to become a global fintech hub, strengthened by regulations that structure the development of the field. With 67 per cent of fintech companies in the region based in Singapore, estimated total assets of S$4.7 trillion under management, it is a key hub for capital markets.
Christian Frahm, Founder and CEO, United Fintech commented:
“I am delighted to welcome Cameron to our growing team of world-class talent. His experience and deep understanding, not only of the Singapore market, but of the global financial services space is invaluable to our drive to be a global force in capital markets.
“Strategically growing our physical footprint across the US, Europe and now Singapore gives us the power and presence to deliver a truly global offering to our customers. Even as the world has become more accustomed to a hybrid way of working, it is critical to have key experts on the ground in the most important financial services hubs around the world to deliver the value our customers expect from us.”
Cameron Booth, Head of APAC, United Fintech added:
“I am thrilled to join the United Fintech team at this exciting time in the company’s global expansion, and to work with such an impressive and talented group of people. This is one of the most incredible financial hubs with impressive growth and companies that are prepared for the innovative solutions that United Fintech can offer.
“Christian and senior management share a phenomenal vision and energy to connect financial institutions with innovative fintech to thrive in the rapidly changing capital markets space globally. This is one of the most exciting regions at the forefront of technological innovation in the financial markets and I look forward to helping our clients grow and thrive.”
