These are the Internet’s most Googled NFT questions – and their answers

• “What is an NFT?” is searched an average of 948,000 times each month around the world
• The second most searched NFT question is “How do you make an NFT?”, Googled 287,000 times each month
• NFT experts CoinGecko answer the Internet’s most searched NFT questions

The internet’s most Googled NFT question is “What is an NFT?”, new research has revealed.

The study by CoinGecko, the world’s largest independent cryptocurrency site, analyzed thousands of NFT-related keywords to see which are the most Googled, with the most common phrase questioning what an NFT is.

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The data indicated that the question is googled an average of 948,000 times each month around the world.

The second most common phrase is “How do you make an NFT?”, which receives an estimated 287,000 average monthly online searches.

In third place is “Where can you buy and sell NFTs?”, which on average Googles 116,400 times a month.

The top five is rounded off with “What is the most expensive NFT?” in fourth place with 102,000 monthly searches, followed by 64,000 searches each month for “Why are NFTs valuable?”.

“Are NFTs bad for the environment?” ranks as the sixth most searched NFT question, thanks to an estimated average of 32,000 searches each month globally, followed in seventh by “What does coinage mean?” of 29,800 monthly searches.

Rounding out the eighth and ninth most asked NFT questions is “Why can NFTs be so expensive?” ranked eighth with 27,000 global monthly searches and “Are NFTs a better investment than crypto?” with 19,200 global searches each month.

The most Googled NFT questions

Zhong Yang Chan, Head of Research at CoinGecko, provides the definitive answer to each of these key questions for NFT:

1. What is an NFT? – 948,000 monthly global searches
   NFTs are unique, non-fungible tokens on the blockchain, often used as digital representations of assets such as art, collectibles, music, video game items, and real-world assets such as real estate deeds, luxury items, diamonds, and more.
2. How do you create an NFT? – 287,000 monthly global searches
   NFTs can be generated through the distribution of smart contracts. NFT marketplaces such as OpenSea, x2y2 and Magic Eden make the NFT creation process more user-friendly, where the user can upload files and create them as NFTs on the blockchain.
3. Where can you buy/sell NFTs? – 116,400 monthly global searches
   NFTs can be traded on a number of marketplaces across different blockchain networks such as OpenSea, Magic Eden, LooksRare, and even on some centralized exchanges such as Binance or FTX.
4. What is the most expensive NFT? – 102,000 monthly global searches
   While most attention on NFTs is focused on profile picture collections like ‘Bored Ape Yacht Club (BAYC)’ or ‘CryptoPunks’, the most expensive individual NFT is Beeple’s ‘The First 5000 Days’, a collage of art created daily for over 13 years, which sold for $69 million.
   The most expensive collection ever sold on the primary market was The Merge by Pak, which grossed $92 million.
5. Why are NFTs valuable? – 64,000 monthly global searches
   As with physical art and other collectibles, an NFT becomes valuable if others perceive it to have value. The creator, the community around the NFT, along with other factors, all affect the intrinsic value of the NFT. In the case of game NFTs, it can represent ownership of game assets in the game or metaverse, and the game development or metaverse roadmap can drive the NFT value up or down.
6. Are NFTs bad for the environment? – 32,000 monthly global searches
   Environmental concerns around NFTs are because NFTs are imprinted on the blockchain. However, the most popular chains for NFTs such as Ethereum (post-Merge), Solana and Polygon are now based on the Proof-of-Stake consensus mechanism, which are energy efficient. Users can choose more energy-friendly networks to create NFTs.
7. What does minting mean? – 29,800 monthly global searches
   Minting is the act of generating a record of an item, such as an image or audio file, on the blockchain as an NFT. Typically, the record consists of a path to retrieve the item from a database, as well as valuable metadata—such as the original creator, timestamp of when it was created, properties, and more.
8. Why can NFTs be so expensive? – 27,000 monthly global searches
   Selected NFTs have achieved sky-high prices due to their exclusivity – through the blockchain, an NFT holder can verify that they are the sole owner of an item. When it comes to NFT collections, NFTs with popular or rare traits are usually more sought after and will fetch higher prices due to higher demand. Some NFTs also provide special privileges or rights, such as access to an exclusive club or community, which may be attractive to some.
9. Are NFTs a better investment than crypto? – 19,200 monthly global searches
   NFTs are neither better nor worse than crypto as an investment. Just like traditional art, luxury goods, stocks, derivative products and so on, NFTs are just one of the many asset classes available. Like crypto, NFT prices can be extremely volatile and we advise everyone to do your own research (DYOR) before investing.

This study and the responses provided were provided by CoinGecko, the world’s largest independent cryptocurrency aggregator.