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The Atari 50th Anniversary NFT Collection features artist butcher bully
Atari, the iconic video game publisher, is releasing a NFT collection to celebrate its 50th anniversary. The unique NFT collection is a collaboration with the hugely popular artist Butcher Billy, known for his work in Stranger Things, Marvel and more. In total, there are 2,600 NFTs based on fifteen original works by the artist in the Atari X collection.
In addition, Atari is also announcing a 1-888 interactive hotline and metaverse experience, available to anyone, whether they have an Atari NFT or not.
The ’50 Years of Atari’ NFT Collection
The NFT collection by Atari is the latest move by the company as it continues to build a blockchain ecosystem within the web3. The company announced plans for an interactive museum experience game in June to celebrate 50 amazing years in the gaming industry.
The new Atari NFT collection launches in September and consists of 2,600 NFTs. There will be a public whitelist to secure an NFT and more information will be coming soon. Furthermore, Atari has previously released an NFT collection in 2021 and created a loot box NFT collection this year.
Room 133
Until the NFT collection is confirmed, it is ‘Room 133’, accessible via 888atari50.com. This amazing metaverse experience resembles a classified engineering room from the original Atara headquarters in Sunnyvale, California.
Room 133 offers a fully immersive and explorable virtual environment that provides benefits and access to unique experiences. Here, users can find clues and Easter eggs about the upcoming project and future Atari collaborations. The site has a toll-free interactive hotline, 1-888-ATARI50. By calling this number, you can find out how to navigate in room 133.
Room 133 also confirms industry partnership for Atari in the web3 world. A picture on the website shows several companies as partners. This list includes Animoca Brands, Nifty Labs, The Sandbox, Unstoppable Domains, RTFKT and others.
Working with Butcher Billy on the Atari X NFT collection
Atari embarks on a hugely creative NFT project in collaboration with Butcher Billy. The Brazilian graphic artist has become a huge name in the industry over the past decade. He has a distinctive and recognizable tone. His style is a mix of pop culture crossing reality and fiction, using contemporary pop art.
In particular, he has produced work for Netflix, Stranger Things, Marvel, Black Mirror, Universal Music, UFC and more. Significantly, he also has a significant following.
“Partnering with Butcher Billy is incredibly exciting for Atari and is a great start to what will be a busy few months for Atari X,” said Tyler Drewitz, director of Atari X. “Butcher Billy has a passion for Atari that matches our own, and his work will connect with our community of fans and enthusiasts.”
Atari web3 roadmap
Along with an upcoming 50th anniversary NFT collection, Atari has huge plans for the company’s future in the web3 space. Sandbox season 3, a merch pass, an airdrop and Atari Club are some of the long term goals.
