Sports fans ready to go beyond the hype and make NFT investments: survey report
On 23 July, the National Research Group (NRG) became published research on the perceptions of non-fungible tokens among sports fans. The research findings indicate that 64% of sports fans are interested in learning more about NFTs and would consider purchasing at least one in the future.
Blockchain technology in the form of non-fungible tokens enables users to create long-term ownership of digital assets. The development of NFT technology has resulted in the emergence of a significant and varied market for digital works of art and collectibles.
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Nevertheless, there are many reasons to be optimistic about the future of the market and the potential of the technology, especially in the context of sports NFT. Compared to other customers, sports enthusiasts are more knowledgeable about non-fungible tokens and more likely to have positive opinions about NFT markets and collections.
Sports enthusiasts in the US, UK, Brazil and Japan participated in the latest NRG survey. Beyond the 64% of fans who are interested and want to buy one in the future, the poll finds that 84% believe there should be more restrictions on NFT trading than there are now.
In addition, 46% of fans claim they are more likely to attend live athletic events if given a commemorative party. As expected, after the match, their ticket became a digital collectible.
Additionally, compared to 49% of sports enthusiasts, only 58% of respondents in the US, UK, Japan and Brazil believe they understand non-fungible tokens.
More than 30% of crypto enthusiasts “will never buy NFT”
Many sports fans see NFTs as a method to bring new innovation to the games they watch and the communities in which they live. While on the other hand, crypto enthusiasts have a different point of view. They experience fear due to the downturn in the cryptocurrency market, which reduces their optimism and makes them less willing to invest in NFTs.
The value of several well-known collectibles has fallen as part of a larger sell-off of assets linked to cryptocurrencies in recent months, which has not been conducive to the NFT market and has led to concerns about its continued long-term viability. – emerging technology.
According to a recent investigation by DEXterlab, published on July 21, cryptocurrency consumers are less interested in non-fungible tokens than they were a year ago. As a result, 31.7% of crypto enthusiasts said they would never buy an NFT, compared to 26.6% of respondents who said they planned to.
Despite a sharp drop in “NFT” keywords that year, the numbers show that 24.4% of respondents said they made their first non-fungible token purchase in 2022.
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Furthermore, investments in higher-level non-fungible tokens, commonly known as blue chips, are made by a significantly smaller number of investors. Typically, these objects are NFTs from well-known collections, such as Bored Ape Yacht Club, Cryptopunks, DeGods, and others.
According to the survey, only 13.2% of survey participants believe that investing a significant amount of money in blue-chip NFTs is an opportunity rather than a danger, even though the majority of these securities have lost over 50% of their value in USD.
Featured image from Flickr, chart from Tradingview.com
