Social media influencers flock to Web3, Izzy the French Bulldog with new NFT collection

Social media is a huge part of everyday life for people all over the world. Due to the scale of the audience globally accessible through social media channels, many have now become international stars. And we’re not just talking about people, this includes pets, babies and even imaginary friends in the form of rocks and twigs.

The global stage that social media opens up has enabled creators to express themselves in new and exciting ways. An example of such a surprise star is the French bulldog named Isabella. She broke the internet way back in 2017 by becoming one of the most famous Instagram dogs out there. Now she is moving on to conquer new heights by entering the world of crypto.

What draws social media influencers to the Web3 site?

While social media has given more creators than ever before access to a global audience, the medium has its drawbacks. Most importantly, creators are looking for better ways to authenticate their content and ensure profit when what they’ve created is seen or used.

Notoriously, social media influencers don’t make money from views, but rather from sponsorships. However, it is a vicious cycle where sponsors only target influencers who attract a lot of views.

To escape from this broken system, more and more influencers are turning to the possibilities of blockchain technology and the opportunities offered by Web3. Most prominently, creators are looking for ways to authenticate their work through non-fungible tokens.

The NFT space has also opened up a new way for celebrities to interact with their fans.

For example, social media influencer Irene Zhao launched her own DAO, only available to collectors who had an NFT from her collection.

The latest to join the Web3 movement is the adorable French bulldog Isabella. With more than 1 million Instagram followers, Isabella is sure to attract a lot of eyes to her upcoming NFT drop.

Introducing the iconic Izzy’s NFT collection

Iconic Izzys will be a generative drop composed of unique NFT designs by Izzy himself, brilliantly created by The Doge Pound, the legendary NFT project that generated nearly 30,000 Ether (ETH) in total volume on OpenSea.

The iconic Izzy’s NFT drop is a celebration for pet lovers everywhere. In addition to her Instagram account, Izzy has over 675,000 TikTok followers and looks forward to rewarding her fans with the generosity and loyalty one would expect from “man’s best friend.”

With the help of Animal Concerts, Cointelegraph and The Doge Pound, Izzy is confident that through her NFT collection she can return the unconditional love her fans have shown her! Also, the social media star will become part of an even larger community of crypto enthusiasts by launching his first Web3 project.