RECUR and Paramount Global are debuting Mashup NFTs based on Nickelodeon ratings

MIAMI – (BUSINESS WIRE) – RECUR, the premier platform for creating innovative multi-chain NFT experiences, brings some of Nickelodeon’s most iconic ’90s characters into Web3 in a whole new way with the help of Grammy-nominated DJ and producer, Steve Aoki.

RECUR’s Nickelodeon NFT release via Nickelodeon.xyz, from July 18 for whitelisted users and July 19 for the public, will feature 12 original characters from Rugrats and Hey Arnold! On July 26, fans will have the opportunity to exchange their original NFTs to collect Slime, which will lead to the opportunity to get Mashup ratings from July 29.

RECUR and Paramount Consumer Products have teamed up with avid NFT collector and Grammy-nominated DJ and producer Steve Aoki to introduce this new set of Mashup characters. In the spirit of mashups, Aoki created a new remix that combines original theme songs from Rugrats and Hey Arnold! into a new track to reveal Nickelodeon NFT character Mashups through a music video. The neon, technicolor music video gives fans a first look at the character Mashups while reviving the spirit of the 90’s. Mashups are brand new characters that combine features and names from the collection’s original characters. A Mashup that is partly Tommy Pickles and partly Helga Patacki is similar to Tolga.

The video of Steve Aoki was released today and can be found here.

As an NFT collector and creator, Aoki knows the power of NFTs to build and engage vibrant communities. He says: “Very grateful to be working with RECUR and Paramount to bring these shows to life in the NFT area. Can’t wait to see the roadmap come to life.”

RECUR co-founder and CEO Zach Bruch says: “Character mashups are going to bring together characters from two iconic Nickelodeon shows in a way we’ve never seen before. And it’s all powered by the RECUR platform – developed and delivered with such incredible partnership with Team Nickelodeon and Steve Aoki. ”

This exciting NFT drop with Rugrats and Hey Arnold! The grades are opened to the public on 19 July at 14.00 ET. There will be 10,000 Nickelodeon NFT packages available for $ 50 each through Nickelodeon.xyz – a website that is part of the Paramount-branded NFT marketplace Powered by RECUR. Each pack contains a characteristic 1/1 PFP with a unique version of one of twelve characters from Rugrats and Hey Arnold!. Grades from Rugrats includes: Tommy Pickles, Angelica Pickles, Chuckie Finster, Phil Deville, Lil Deville and Susie Carmichael. Grades from Hey Arnold! includes: Arnold Shortman, Helga G. Pataki, Gerald Johanssen, Phoebe Heyerdahl, Harold Berman and Rhonda Wellington Loyd.

The mashup experience allows fans to swap their original Rugrats and Hey Arnold! PFPs for Slime, then collect and trade enough Slime to receive one of 500 rare Mashups. Fans will be able to overcome their original PFPs for Slime starting July 26th. After collecting a total of ten Slime NFTs, fans can exchange their Slime for a brand new Mashup character from July 29th.

For more information on this partnership and how to collect the original Rugrats and Hey Arnold! cast in a whole new way, please visit info.nickelodeon.xyz and stay tuned https://twitter.com/nickelodeon_nft.

About Paramount consumer products

Paramount Consumer Products monitors all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Powered by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse range of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime. With features spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchisees. In addition, Paramount Consumer Products monitors the online direct-to-consumer programming software business from CBS and Showtime, as well as stand-alone branded e-commerce sites for Star Trek, SpongeBob, South Park and MTV.

About RECUR

RECUR is a technology company that designs and develops dedicated brand experiences that allow fans to buy, collect and resell digital products and collectibles (NFT). RECUR is the leading Web3 platform for creating innovative multi-chain NFT experiences. The RECUR platform’s multi-chain approach gives its brand partners the widest range of distribution and their fan bases the widest range of benefits. RECUR also co-authored the recurring royalty standard for NFTs, allowing creators, artists, athletes and brands to participate in the secondary sale of their assets forever.

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