Provenance Blockchain Foundation appoints financial services and marketing veteran Dan Garzia as Chief Marketing Officer
Garzia brings significant marketing, financial services and blockchain expertise to Origin
SAN FRANCISCO, 4 October 2022 /PRNewswire/ — Provenance Blockchain Foundation, a leading organization focused on enabling financial services firms to adopt blockchain solutions and reimagine how their businesses operate, is pleased to announce the appointment of Dan Garcia as marketing manager. Garzia will be responsible for building out the full range of Provenance’s global marketing capabilities with the goal of building brand awareness, driving new user and developer growth, and expanding the use of HASH, Provenance Blockchain’s native utility token.
An experienced marketing executive, Garzia joins the Provenance Blockchain Foundation after most recently serving as Chief Marketing Officer at Securitize, a leading blockchain digital securities firm. At Securitize, Garzia played a key role in growing the brand and its awareness, including the launch of three new lines of business, a 4x increase in new users and the integration of the Pacific Stock Transfer acquisition.
“The Provenance Blockchain Foundation is uniquely positioned to catalyze and enable the financial services industry’s use of blockchain technology to improve the speed, access and efficiency of its products and services,” Garzia said. “I’m excited to join Morgan and the team to build awareness and use of the origin blockchain.”
Prior to entering the blockchain space, Dan held senior marketing roles in the traditional financial services sectors, leading brands and technology start-ups, including at BlackRock and Franklin Templetonin the property and casualty industry with Travelers and Safeco, with gaming giant Electronic Arts and with travel website Travelocity.
“We are thrilled to welcome Dan as the provenance’s Chief Marketing Officer,” said Morgan McKenney, CEO of the Provenance Blockchain Foundation. “Dan’s deep expertise across multiple industries and practices, including technology, blockchain, traditional finance and marketing make him a unique leader – and a perfect fit for provenance as we bring digital assets, digital money and blockchain technology to traditional finance for business value. “
The Provenance Blockchain Foundation brings together a diverse community of financial services companies and developers to solve real financial services inefficiencies at scale on the Provenance Blockchain. Provenance Blockchain is used across lending, mortgage, payments and capital markets management to more efficiently enable the entire digital asset cycle, from origination to financing, financing and trading. To date, Provenance Blockchain has supported over 10 billion dollars in transactions.
About Provenance Blockchain Foundation
Provenance Blockchain is built specifically for the financial services ecosystem. Leading financial institutions and fintechs are leveraging Provenance Blockchain to enable the entire lifecycle of digital assets, from origination to funding, financing and trading. Built with Cosmos SDK, Provenance Blockchain has supported above 10 billion dollars in transactions, enabling ground-breaking transformation in lending, securitization, private wealth, marketplaces and payments. Provenance Blockchain’s native utility token, HASH, is used to pay transaction fees and enable governance, and is available at OkCoin and dlob.io. Learn more at herkomst.ioon Twitter @herkomstfdnand on LinkedIn.
Provenance Blockchain Foundation Media Contact:
[email protected]
SOURCE Provenance Blockchain