Porsche 911 NFTs, BMW Files Web3 Trademarks, Baby Sharks NFT Games and more…

by · November 30, 2022

Porsche Launches 7,500 NFTs for Use in a ‘Virtual World’

German luxury carmaker Porsche has hinted that it will significantly increase its Web3 efforts after unveiling an upcoming NFT project consisting of 7,500 customizable tokenized vehicles.

In an announcement on November 29, Porsche stated that the NFTs will launch in January, and users will be able to customize various aspects of the cars in terms of performance and appearance.

The NFT art itself was designed by designer and 3D artist Patrick Vogel, with all the pieces surrounding the famous Porsche 911 model.

These virtual assets in particular will be designed in Epic Games’ Unreal Engine 5, suggesting game integrations are underway.

NFT Car Design: Porsche

The company gave a sneak peek of the project at the Art Basel conference in Miami on November 30. Although specific details have not been mentioned, the company noted that owners will be able to use the cars in the “virtual world”, most likely meaning some kind of Metaverse.

More broadly, Porsche indicated that it looks to significantly increase its exposure to Web3 going forward, with the announcement noting that:

“Digital art is just one aspect of Porsche’s Web3 strategy. The sports car manufacturer is working to integrate the potential of blockchain technology into existing and future processes and solutions.”

Porsche previously had a hand in launching soccer-themed NFT collectibles in June 2021 as part of a project called Fanzone, but now appears to be taking the tokenization of its cars more seriously.

BMW to get Web3 trademarks

Speaking of German luxury automakers, BMW has reportedly applied to trademark its logo in relation to a number of Web3 products and services.

The move was highlighted by USPTO-licensed trademark attorney Mike Kondoudis, who frequently shares news about Web3 trademark applications in the US by major companies.

BMW outlined intentions for the logo to span collectibles such as virtual clothing, footwear, headgear and vehicles, while also indicating plans for downloadable virtual goods such as online environments and games.

Baby Shark’s Web3 arc

Content from Pinkfong’s hugely popular children’s song/music video Baby Shark is set to be tokenized as part of a family-focused blockchain game.

Pinkfong has reportedly signed a licensing agreement with Toekenz Collectibles to create and issue Baby Shark characters in a child-proof digital environment.

Baby Shark NFT Partnership: Toekenz

Toekenz Collectibles is an NFT platform aimed at children aged 12 and under, and the focus of the game is to educate children aged five to nine “about the trading economy of digital collectibles.”

The kids will also be able to customize the NFT art to their own taste, and even participate in a Tokenz DAO where they “can exercise democratic decision-making.”

This is not Pinkfong’s first dip into NFTs, Cointelegraph previously reported that the South Korea-based company launched a series of limited edition Baby Shark NFTs last December.

Related: Two chained monkeys sell for $1 million each: Nifty Newsletter, 23-29 November

Deadmau5 rolls out music metaverse

A Web3 startup co-founded by popular crypto-friendly DJ Deadmau5 (Joel Zimmerman) is gearing up to launch a music and gaming-focused Metaverse platform.

Announced at the Art Basel event on November 29, the startup known as Pixelynx stated that the Polygon-based platform will launch this week, kicking things off with an Augmented Reality (AR) scavenger hunt set on Miami Beach.

The firm’s CEO and co-founder Inder Phull described the AR treasure hunt as a “Rock Band meets Pokémon Go experience”, where virtual game features are merged with real-world locations on maps via smart devices.

Users who own Deadmau5’s Droplet NFTs will gain early access to Pixelynx’s metaverse with the platform aiming to provide a variety of virtual experiences for fans of specific musicians and artists.

More good news

NFTs depicting the ongoing protests in China against the country’s harsh zero-tolerance COVID-19 policy have found their way to NFT marketplace OpenSea in late November.

On November 30, Uniswap decentralized exchange (DEX) announced that users can now trade NFTs on its native protocol. The feature will initially feature NFT collections for sale on platforms including OpenSea, X2Y2, LooksRare, Sudoswap, Larva Labs, X2Y2, Foundation, NFT20 and NFTX.