Crypto has been plagued by a significant problem ever since its emergence. A problem so big that it could threaten the very existence of digital currency.
While it may seem obvious to think that the problem is security, volatility or technology, this is not the case. The problem that could hurt the crypto market the most is its accessibility to the wider population.
Much talk surrounds the hope that at some point crypto will receive “mass adoption” and be accepted as a replacement for traditional currency. However, this future is not presented as a question of if, but a question of when. Many have made the mistake of believing that the wider public will at some point embrace crypto without realizing that a bridge needs to be built first.
Only now are crypto creators, such as Polkadot’s (DOT) former CEO Gavid Wood and the founders of Big Eyes Coin (BIG), realizing that more needs to be done to encourage mass adoption of cryptocurrencies.
Polkadot CEO Gavid Wood steps down to encourage mass crypto adoption.
This week, Gavid Wood, the former co-founder of Polkadot, stepped down as CEO for the role of CEO of Parity. Parity is a development company for the Polkadot blockchain.
Polkadot is a multi-chain platform that allows different blockchains to transfer messages and information. The crypto project solves a major problem for crypto holders who cannot transfer information or assets between different blockchains due to their lack of compatibility. While Polkadot in this way makes blockchain technology more functional and accessible, the founders believed that more needs to be done to encourage mass adoption.
In a blog post on the Partiity website, Wood stated: “I want to point my regained focus towards exploring how we can help make Polkadot and Web3 more relevant to large sections of the population”.
Big Eyes Coin Uses Cuteness and Memes to Raise Nearly $9 Million in Pre-Sale!
Perhaps on the opposite end of the crypto spectrum to Polkadot (DOT) is the upcoming meme currency, Big Eyes Coin (BIG). Big Eyes Coin is nothing like Polkadot, but it is reaching for the same goal, albeit in a completely different way.
While former Polkadot CEO Gavid Wood aims to solve the problem of mass cryptocurrency adoption through potentially technological means, Big Eyes Coin aims to do so through cultural means.
Nothing is more appealing than an adorable cat with a noble goal. Big Eyes Coin is a meme currency centered around the cat, Big Eyes. With a fully-fledged creative narrative about the cat’s realization that it must save the ocean in order to continue eating its favorite meal of fish, Big Eyes Coin has managed to fly through the pre-sale stages during a bear market with its 5% charity wallet.
In a UK ONS survey, up to three-quarters of UK adults admitted to worrying about climate change. Not only is Big Eyes Coin a welcoming and kind cryptocurrency, but it also aligns with the desire of the wider population. Effectively bridging the gap between the mass population and cryptocurrencies.
Will former Polkadot CEO and Big Eyes coin turn the tide of crypto popularity?
If anything is to be taken from the success of Big Eyes Coin’s pre-sale success is that the wider population is ready to enter the cryptosphere if they have a cause they can get behind and a currency they can understand.
Big Eyes Coin has gained over 54,000 Twitter followers, $8.8 million in pre-sales and passed six pre-sale stages in just two months. The demand for cryptocurrencies is there, and as Big Eyes Coin and Polkadot founder Gavid Wood understands, the public just needs a little more incentive to get into it.
Use the code BEYES370 for a HUGE bonus.
For more information about the project:
Pre-sale: https://buy.bigeyes.space/
Website: https://bigeyes.space/
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