Niftify is raising funds to transform itself into a tech platform that provides tools for NFT stores
Bruno Ver
Niftify has announced an ongoing seed funding round from the sale of preferred shares, which NFT the marketplace offers to transform into a technology platform that will provide tools to help others build stores for non-functional tokens.
The Hellertown, Pa., startup funding round was led by Switzerland Moonchain Capital and Dubai-based Audacia Capital, and includes a campaign on the crowdsourcing platform Webfunder. So far, Niftify has raised $7.86 million since its founding in 2021 and is currently valued at $40 million.
“Launching our Platform-as-a-Service makes the endless possibilities of NFTs and Web3 available to everyone,” Niftify CEO said Bruno Vera serial entrepreneur who requires two exits before turning 25.
“Niftify strives to be a complete and compliant solution to drive mass adoption, primarily through ease of use,” he added, as the company unveiled technology that allows anyone to build NFT stores or marketplaces without any coding.
Creating your future
Niftify plans to market its PaaS on a subscription model, allowing other entrepreneurs to quickly set up NFT stores without having to build all the infrastructure. The company’s PaaS will be a “customizable platform where users can efficiently buy, bid, create, sell and exchange their unique digital assets,” Niftify said.
The company will also offer a range of support services, such as software licenses and cryptocurrency wallets. It now operates on Ethereum and Polygon, and plans to expand to other networks. For fiat currencies, Niftify supports credit cards, ApplePay, GPay and Samsung Pay.
For business expansion, Niftify has built over 25 partnerships. Some are for NFT tickets, such as with Slovenia’s acrobatic basketball team the Dunking Devils. Some others are in favor of creating NFTs to commemorate academic achievements, as with Repton Schools in Abu Dhabi. Both segments provide clear opportunities for expansion across sports teams and schools.
Entrepreneurial mindset
Ver calls himself a “serial entrepreneur, consultant, advisor, investor (VC) with 2 exits under 25 and a demonstrated history of working in the digital world and technology scene.” His investment chops came via two early career deals. He put money into Snap, the parent company of the social media platform Snapchat. Ver also invested in another startup that was acquired by Google. Snap’s initial public offering and Google’s acquisition count as Ver’s two exits.
According to his LinkedIn profile, Ver works from Brussels. He is also an angel investor at Block5, a blockchain venture capital investment and consulting firm, maintaining an entrepreneurial drive.
Geneva-based Moonchain Capital is a specialized crypto-focused holding company. It sees startups in gaming, NFTs and the new metaverse. Moonchain’s portfolio investments include Interverse, salad, Genopets and Aurory.
Dubai-based Audacia Capital is an investment bank with a focus on the Middle East and North Africa (MENA). Started in 2015, and today has assets under management of around USD 400 million. Audacia is led by founder and CEO Emad Mansour, a 25-year veteran of the investment industry with extensive banking experience in the Middle East.
