NFT platform OpenSea partners with Warner Music: The Deals – Billboard

Warner Music Group (WMG) cooperates with NFT marketplace Open sea to enable selected WMG artists to build and grow their fan communities in Web3. Under the partnership, WMG artists will be offered early access to OpenSea’s new drops product along with enhanced visibility, personalized storytelling on custom landing pages, and OpenSea’s safety and security features. They will also receive dedicated support and best practices from the OpenSea team while enjoying their own dedicated drop sites to host limited edition projects. The first compilation will be a collaboration between Warner Records UK and Web3 label Probably Nothing, who recently launched Probably a Label, a Web3 label in partnership with Warner Records.

Audioa decentralized music community and discovery platform for developers, artists and fans, purchased virtual music experience platform SoundStage.fm. Based in Barcelona, ​​SoundStage.fm offers interactive experiences for fans – enabling engagement through dance and live reaction-based features – while providing new branding and monetization opportunities for artists. The platform has featured artists including Firebeatz, Kill Paris and ill.Gates.

Independent partners for digital music licensing Merlin signed a new partnership with the China-based short-form video platform Kuaishou. Under the deal, the Merlin members’ music will be available across Kuaishou products, including Kwai and SnackVideo. Kuaishou has over 1 billion monthly active users worldwide, according to a press release.

Exceed the talent capital, a platform that allows people to buy SEC-compliant shares of talent, partnered with Lil Durk to offer an IPO for his upcoming OTF collaborative release of the song “Bedtime” with fellow artist Doodie Lo, allowing fans to participate in income from royalties from the song. To celebrate the partnership, Lil Durk and Exceed will release the “Trenches All-Access Pass” NFT, which grants exclusive access to the private Grand Theft Auto RPG server built by Lil Durk and his OTF Gaming company. The Exceed pre-sale will provide instant lifetime access, limited edition in-game wearables and offer holders first dibs on shares from the music IPO.

Sony Music Entertainment Middle East and Kuwait-based creative studio, music and video production company Ghmza collaborated to produce music and promote new Khaleeji pop artists across the Middle East. Actor and Arabic pop singer Bader Al Shuaibi and Kuwaiti singer, songwriter and television personality Bashar al-Shatti will be the first two artists to work with Sony under the new partnership.

FaZe Holdingsparent company of gaming and youth culture platform FaZe Clan, will develop original content, private fan events, exclusive merchandise and more in partnership with Xfinity. Under the deal, Xfinity will become the official internet and mobile provider for FaZe Clan. The two companies will also host The Gig, a series of private music and gaming crossover events for students, featuring hip-hop artist and longtime FaZe Clan family member Offset. Fans in attendance will have the opportunity to meet FaZe Clan members, learn about exclusive Xfinity offers for students and more. The first show will take place on November 3 at Boston’s MGM Ballroom, followed by a second at the Tabernacle in Atlanta on November 10. The two companies will also produce an original series, Rig Raiders brought to you by Xfinity, featuring FaZe Clan members and special guests delivering game setups for underserved creators and communities. Xfinity branding will also be integrated into FaZe Clan’s ongoing programming across all channels and content.

Community-driven, open source artificial intelligence Stability AI announced $101 million in funding. The round was chaired by Coat, Lightspeed Venture Partners and O’Shaughnessy Ventures LLC. The company will use the funding to accelerate the development of open AI models for image, language, audio, video, 3D and more, for consumer and enterprise use worldwide. Stability AI is the company behind Stable Diffusion, a free and open source text-to-image generator that launched in August. Stability AI’s consumer-facing product DreamStudio has over 1 million registered users in more than 50 countries, according to a press release.

Sony music entered into a joint venture with Josh and Sam Fluxgold under the banner Oneway Records to sign and develop artists in Israel. JV will focus on artists with international appeal. (Variety)

Dim Mak En Fuego — the Latin imprint of Steve Aoki’s label Dim Mak — has signed the Ecuadorian-Colombian producer and DJ 2 DEEP. The co-owner of the reggaeton-electronic event Reggaetonlandia, 2DEEP most recently co-produced Natanael Cano and Aoki’s “Nataaoki,” which dropped earlier this year. He will release his first year EP next year, his first project under Dim Mak En Fuego. 2DEEP is the first producer/DJ to feature on the label’s roster, which includes artists such as Andrezka and AquihayAquihay. – Griselda Flores

Melle Brown and DONKEY is among the first signatories to Parachute, Virgin Music UKits new distribution and artist services arm for dance and electronic artists with crossover appeal. The imprint is inspired by the sounds from the late 70s from Casablanca’s Parachute Records. The first unofficial single from Parachute was Brown’s “Feel About You” feat. Annie Mac. It was followed by ESSEL’s “Don’t Walk Away.”

Volumetric capture and immersive content company YOOMformerly known as Tetavi, raised $15 million from investors including Jimmy IovineFinneas O’Connell, CEO of SpringHill Company Maverick CarterCEO of Darkroom Justin Lublin and Main Street Advisors founder, chairman and CEO Paul Wachter. All have signed on as strategic partners, joining the company’s largest existing investors and shareholders, including Insight Partners, Mark Rowan and Aaron Stone.

Musician and Web3 artist Daniel Allan signed with CAA for representation. According to the agency, Allan’s NFT music projects have generated over $700,000 and more than 20 million streams worldwide. Like his second EP Overstimulatedhis latest EP Glass house was released using NFTs on September 30.

Increased and Songwriters of North America (SONA) collaborated to make Session’s app, Session Studio, available to all SONA members. Session Stuio allows SONA members to capture song and recording data at creation and deliver it downstream to executives, labels, publishers, CMOs and digital service providers. Members will also have access to Session Studio’s collaboration tools. Exclusive resources will be rolled out to SONA members as part of the collaboration.

American Idol two HunterGirl signed with 19 Recording/BMG. The singer-songwriter released his debut track on the label, “Hometown Out of Me,” on Friday (October 21).

Oak View Group (OVG) signed an exclusive multi-year arena naming rights deal with the Baltimore-based CFG Bank. According to the agreement, OVG’s upcoming arena in the city will be renamed CFG Bank Arena. The venue is expected to open in February 2023. The deal includes prominent exterior and interior signage, exclusive benefits for CFG Bank customers, cardholders and employees and the launch of a new community engagement program. Financial terms of the agreement were not made public.

The Hives signed on Matt Greer on ATC management. Greer will lead the Swedish five-piece rock band together Brian message and Courtyard Management’s Chris Hufford. The band was previously managed by Cyndy Villano on Do Good Work Management.

Production music company KPM music launched a Web3 community that will offer music creators the opportunity to purchase digital collectibles titled the KPM Music Genesis Collection, including music from KPM’s “Greensleeves” series. The collectibles will be available exclusively at TuneGOa Web3 platform that operates on the Flow blockchain.

Indie singer VÉRITÉ collaborated with Troy Carter and Suzy Ryo‘s Venice music. Venezia offers tools, services and support across a range of major brands, while allowing artists to retain ownership and creative autonomy over their work.

J-Pop star Ado signed on Geffen Records. Ado – the voice actor behind the main character in One Piece Movie Redthe 15th film in the major Japanese franchise – provided vocals for seven songs featured in the film and on its official soundtrack.

Vietnamese/Chinese-American artist Spence Leeformerly known as Shotta Spence, signed with 88 is rising in collaboration with Mike WiLL Made-It/Ear Drummers Records. He’ll release his latest single, “On God,” on Friday (October 28).

Turkish rapper and DJ Lil Key signed with Atlantic Records Germanywhich marks the first time the label has signed an artist from outside Germany.

CD Baby signed an agreement with the fan engagement platform Layla to offer CD Baby users an exclusive discount on Laylos Pro layers. Laylo allows artists to notify fans of new music releases, content, merch and event announcements via text, email and Facebook Messenger.

Network Records signed Massachusetts-based lo-fi artist and music producer Towerz and Mississippi-based rapper/singer/producer Laeland.