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NFT artist accuses Manchester United of copying his artwork
The Manchester United Copying Incident is on the minds of many netizens today as one of football’s biggest teams is called out. The incident occurred after Manchester United dropped its second collection on Tezos for $36. Shortly after, artist DesLucrece took to Twitter to note similarities between the football team’s artwork and their own collection. DesLucrece’s “Monsters” NFTs have a floor of around $20,000.
What is the Manchester United copy incident?
The incident concerns the artwork used in Manchester United’s ‘The Devils’ collection and DesLucrece’s ‘Monsters’. The Manchester United project features artwork that draws on similar themes, characters and tones to Monsters. When Manchester United put down the 7,777 NFTs for around $36, many thought DesLucrece was behind the art. That was not the case.
Instead, DesLucrece took to Twitter and posted a side-by-side comparison of the artwork. Users formed their opinions quickly. The post represents not only the artwork used for the NFTs, but also the images that advertised the projects. At one point, DesLucrece tweeted, “I’m not saying @ManUtd were inspired by my work, but I’m not saying Manchester United weren’t inspired by my work.”
What is happening with Manchester United and DesLucrece?
Everything seems to be under control. Society reacted strongly to the incident and a positive solution may be in sight. In addition, DesLucrece notified the community that talks had begun with Arthur Breitman. He created and his spouse, Kathleen Breitman, created Tezos. In particular, DesLucrece tweeted, “I think the resolution here should be beneficial to everyone involved.”
Manchester United and NFTs
The coin for “The Devils” comes on the heels of a free NFT coin that Manchester United offered in December. This coin was a series of keys that allowed fans to unlock exclusive benefits. Also, this includes merchandise and talks with all-star football players.
Aiming to build the biggest virtual community in football, Manchester United have some lofty goals for their projects. “The Devils” also has exclusive benefits, and 7777 NFTS sold out quickly. Hopefully, football’s largest virtual community and one of Tezos’ most established projects can find a solution.
The Future of Man U NFTs
While not a perfect release, this is just the beginning of Manchester United’s very ambitious roadmap to create its virtual community of football fans. In fact, the project is definitely successful, based on the design of the project. Why wouldn’t they be? The NFTs come with exclusive merchandise, experiences and the potential to make any fan’s dream come true. For many, it’s worth the $36 price of ownership. This paves the way for Web3 in commercial sports.
Dinner with Ronaldo?
Despite this unfortunate incident, it seems that both DesLucrece and Manchester United want to make something good out of the situation. If all goes well, the Monsters creator could even get an exclusive one-on-one with one of football’s greatest. As DesLucrece put it in a tweet, “Dinner with Ronaldo is not off the table.”
