MLSPA Announces Partnership with Chief Blockchain Gaming Developer Splinterlands
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Deal marks leading Blockchain Company’s first major sports partnership
Media, Pennsylvania–(Newsfile Corp. – Aug. 8, 2022) – The Major League Soccer Players Association (MLSPA) announced today that it has entered into a partnership with Splinterlands, the world’s leading developer of blockchain games.
This unique agreement, starting with Genesis League Soccer (GLS), will see the two companies work together to incorporate MLSPA players into a new Web 3.0 opportunity. MLSPA and Splinterlands will work together to create and develop a play-to-earn (P2E) blockchain soccer-based game, allowing MLSPA players to connect with fans in new ways across both desktop and mobile devices.
Genesis League Soccer, from the creators of Splinterlandswill be the first and flagship of the company’s new sports betting platform, Genesis League Sports, which will reinforce a new paradigm for sports fans, blockchain enthusiasts and players worldwide.
The new sports gaming experience will see MLSPA players, in their fictional in-game card formats, matched against each other. Points and wins will be tallied in a variety of ways based on in-game events and numerous player statistics, mimicking the real football performance in a digestible, digital format. The blockchain technology of Web 3.0 in a mobile interface provides a unique, immersive and enhanced gaming experience for fans and players alike, with non-fungible tokens (NFT) playing a significant role both in and out of the game.
“As the MLSPA continues to expand our players’ commercial footprint, we strive to identify partners at the forefront of innovation, technology and new category creation,” said MLSPA CEO Dan Jones. “Teaming up with Splinterlands, a pioneer and demonstrated leader in the rapidly expanding world of monetized gaming, allows our players to shape the future and create new gaming experiences to engage fans around the world.”
Dr. Jesse “Aggroed” Reich, co-founder and CEO of Splinterlands said, “This is an incredible innovation in the sports industry, and MLSPA is one of its biggest players. Web 3.0 offers new standards and development opportunities set by the members of the community, which form a new path to huge opportunities for everyone involved: for those in the industry as well as for fans and sports enthusiasts. We are thrilled to partner with them on this ground-breaking model and I look forward to these exciting ways connecting sports, gaming, crypto, NFT, DeFi and blockchain technology.”
OneTeam Partners, the group player licensing partner of the MLSPA, facilitated the new partnership. OneTeam is a global sports company that unleashes the collective power of world-class athletes to drive business via group licensing, marketing, media and venture.
To access the game’s whitelist, along with other exclusive giveaways, readers can now visit https://www.genesisleaguesoccer.com.
About Splinterlands
The Splinterlands company was founded in 2018 by Jesse Reich and Matt Rosen. Its fantasy themed trading card game, Splinterlands, currently has 2.4 million registered users and more than 1 million unique active wallets, handling 3-5 million blockchain transactions per day. The unique blockchain soccer game announced today is from the same publishers as this worldwide gaming hit, and is a welcome new frontier for the company. Genesis League Sports, following the successful model of Splinterlands, will offer an expansive and connected community to its users. Through the power of Web 3.0 technology, publishers take regular user input into account for growth and development in powerful and innovative ways.
About the Major League Soccer Players Association
The Major League Soccer Players Association (MLSPA) is the union and exclusive bargaining representative of all Major League Soccer (MLS) players, ensuring the protection of their bargaining rights. Established in 2003, the MLSPA serves to promote the collective best interests of players, amplify their voices and represent them in their commercial and licensing activities. MLSPA is a democratic organization, run by and for players. To learn more, visit www.mlsplayers.org.
About OneTeam partners
A licensing, marketing and media powerhouse, OneTeam launched in 2019 as a joint venture between the NFL Players Association (NFLPA), the MLB Players Association (MLBPA) and RedBird Capital Partners to maximize the collective value of athletes’ rights through group licensing, marketing , media and other businesses. OneTeam represents a variety of commercial business interests on behalf of the athletes of the NFLPA, MLBPA, MLSPA, US Women’s National Team PA, WNBPA, NWSLPA, US Rugby PA and League of Legends Championship Series PA, as well as those of thousands of college athletes. To learn more visit www.joinoneteam.com.
Contact information:
Antonella Eljach
[email protected]
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