Meta’s NFT screen tool extends to all US Instagram and Facebook users

After launching the NFT viewing options for select users back in May, Meta now has announced that all US users on Facebook, and most on Instagram, can now post their digital collectibles to each app, with a specialized post format that provides more detail about each NFT piece.

According to Meta:

“Today, we’re announcing that everyone on Facebook and Instagram in the US can now link their wallets and share their digital collectibles. This includes the ability for people to cross-post digital collectibles they own on both Facebook and Instagram. Additionally, everyone in the 100 the countries digital collectibles are available on Instagram can now access the feature.”

So cool, right? Now, as EDM legend Steve Aoki, might share a post celebrating your $150,000 Cryptopunk just to bend this IG nonsense.

As you can check out for yourself by tapping through this example, Meta’s NFT display process includes a “Digital Collectible” overlay indicator to indicate that it’s an NFT, while there’s also a hexagonal icon with a check mark inside to indicate that this user have linked the NFT details in the app. Once users have posted an NFT piece, a new one will also appear tab added to their account, which will provide an easy way to access and view all of their NFT artwork.

Meta launched the first phase of its Facebook NFT screen extension in June, which provides the same presentation functionality in the main app. And now more people will be able to show off their Web3 knowledge – or stupidity, depending on how you look at it.

It’s all a matter of perspective – NFT advocates, most of whom are passionate supporters of the process, believe that NFTs are the future of digital art trading, opening up a host of new opportunities for creators to monetize their work, while they set the stage. for the next phase of digital identity, where your chosen artwork will provide a kind of representation of yourself.

But at the same time, based on selling activity, NFTs increasingly look like a short-lived fad:

Although Web3 advocates are keen to note, it is still early days and there may be a shift in adoption as digital trends evolve, with variable use of the NFT framework potentially also being adapted to facilitate ownership of cross-platform digital goods, beyond just artwork, that will enable you to bring such items to new metaverse platforms and apps.

So NFTs, as a concept, can still evolve beyond images of pixelated punks. But NFTs, as they are now, primarily dominated by profile picture projects (PFPs), are unlikely to be a revolution in themselves.

But then again, no one knows, and there are also many NFT fans who are simply excited by the art and the capacity to support the artists who create it. In that respect, NFTs are good, but it’s fraud, cash, the brands jumping on trends (note), it’s these other aspects that have muddied the waters in some ways.

Also, you can just buy art in traditional ways, without the need for a crypto wallet. It’s not as cool, and may not provide the digital ownership credibility that NFTs do. But it’s early days, and there’s a lot to happen on the Web3 and metaverse front.

Given all this, while it may seem that Meta is a bit behind the times in terms of implementing NFT display options, as the NFT market is in decline, it may actually still become a bigger and more relevant element as time goes on.

Or it may just end up as a niche trend – which may well be valuable for Meta to promote in its own right, either way.

Whatever you think, NFT fans now have more opportunities to show off their purchases, and make connections with like-minded FB and IG users.