Maritz Motivation announces new offering with Fintech Startup, Bumped, which will lead the loyalty industry “Beyond Rewards”
Together, Maritz Motivation and Bumped will enable Fortune 500 brands to offer their customers fractions of shares as part of their loyalty and reward programs
ST. LOUIS, July 12, 2022 / PRNewswire / – Maritz Motivationa leader in consumer and channel loyalty, today announced a new partnership with Cast, the fintech startup that drives brands to reward their customers in stock. Maritz Motivation is the first loyalty channel provider to offer share rewards via Bumped’s platform, and will continue to move the industry beyond traditional rewards and into the next generation of loyalty programs.
With a long history and documented track record of reinventing the loyalty industry, Maritz Motivation is the first provider to bring a new rewards category of stock rewards to the industry. For the past 125 years, Maritz Motivation has led the market and shaped the way Fortune 500 consumer brands approach customer loyalty.
Together, Maritz Motivation and Bumped will drive consumer brands to reward their customers in fractions of stocks and democratize the stock market and create greater financial equity.
“Our decision to partner with Bumped to drive the next innovation in the loyalty industry was a blur for Maritz Motivation. Both are first on the market in our respective industries, and understand what it means to disrupt a space and deliver a product that drives change,” ” so Cindy Willis, Senior Rewards Product Manager for Maritz Motivation. “We believe that stock rewards are the next line of loyalty and have the power not only to do good for the companies that adopt them, but also for the customers and their financial well-being. It puts a strain on loyalty behavior.”
With more than $ 48 trillion unused loyalty points globally, it is clear that the opportunity exists to further develop the traditional and transactional way of loyalty and drive greater results and behaviors brands strive for. In fact, according to recent findings 45% of loyalty program accounts are currently inactivewhich means that consumers do not track, redeem or engage in the program.
When it comes to capturing the attention of modern consumers, brands need to reevaluate their loyalty programs and look for new rewards that give customers greater meaning and value beyond a transaction. According to a recent Bumped survey, almost 90% of consumers believe that ownership is more exciting than traditional rewards such as points, cash-back and flight miles.
“Again, Maritz Motivation is the first in a broad market with groundbreaking innovation in loyalty, incentives, employee recognition and rewards,” he said. David Nelsen, CEO and founder of Bumped. “They understand both our mission to create an ownership economy, and the win-win nature by bringing a new loyalty mechanism to the market that supports financial well-being while delivering incredible results for the business.”
About Maritz Motivation
Maritz Motivation creates, manages and delivers programs that help customers reach their business goals. Their employees ‘recognition, sales incentives, and loyalty programs reach people around the world, and are purposefully designed to influence the behavior of the people who matter most to their customers’ business.
About Bumped
Cast is a fintech company on a mission to create an ownership economy. Their platform offers built-in brokerage and technology for brands, financial institutions and loyalty service providers to deliver ownership to their customers. Bumped helps partners reward loyal customers with financial well-being, increase connectivity and generate revenue. Learn more and say hello at bumped.com.
Revelations
The Bumped app and website are operated by Bumped, Inc. Brokerage services are provided by Bumped Financial LLC, a member of FINRA / SIPC. More about Bumped Financial LLC on FINRA’s FINRA BrokerCheck website.
Investing in securities involves risk, including possible loss of principal: Not FDIC-insured • No bank guarantee • May lose value. Nothing here shall be construed as an offer to buy or sell securities.
Media contacts
Cindy WillisMaritz
[email protected]
Alexandria PlewCast
[email protected]
SOURCE Maritz Motivation
