Marina Raphael’s new purse design is also available in Metaverse

October 18 — Luxury bag designer Marina Raphael has today launched her latest capsule collection in collaboration with Eugenie Niarchos, Creative Director of Venyx World. Additionally, the bag is also available digitally in the Metaverse as an NFT.

Having established his eponymous brand in 2018, Raphael’s range of bags have stayed true to the brand’s sophisticated and timeless aesthetic, while appealing to a modern fan base with creative and glamorous elements. A sixth generation member of the Swarovski family, Raphael’s designs also see the use of sparkles and crystals galore.

In true MR fashion, the new style has clean lines, a robust silhouette and well-crafted details. The Venyx bag is minimalist in form, maximalist in detail. The Venyx bag is opposite in nature and paradoxical in concept – a reflection of the two female founders’ mutual appreciation of elevated design and gemstones, as well as a sense of futuristic innovation.

The designers shared in notes that the piece “was conceived to exude an eternal contrast between the production of traditional leather goods and construction.” From the sleek and slightly conservative box-style design, the adorable miniature size and metal hardware, to the dazzling color variations of the crystals – the Venyx shape is set to become an instant classic, a bag reminiscent of space-age jewelry. box that is ideal for keeping secrets and life’s essentials.

Partnering with Niftify, a NFT marketplace and Web3 platform, the collaboration also sees Raphael for the first time venture into the immersive virtual world of Metaverse with its first launch of NFTs. The first ten customers to purchase the physical wallet online will be rewarded with a unique NFT, featuring an animation of the wallet opening to release an outpouring of virtual gems.

The NFTs unlock exclusive experiences and products, including:

– A limited edition rainbow crystal choker designed by Eugenie Niarchos, of which there are only ten in the world;

– Participation in upcoming private events that include pop-up shops, trunk shows, parties, sales events, etc.;

– Early access to product launches and exclusive collaborations;

– Priority access for upcoming collections;

– Unique Skins for future Metaverse integrations;

– Personalization of a signature Marina Raphael design in collaboration with the designer.

Marina Raphael x Venyx World limited edition handbags and NFTs can be purchased here at www.marinaraphael.com.