Luxlock moves designers beyond the runway with unlockable Phygital NFTs during fashion week

NEW YORK, 16 September 2022 /PRNewswire/ — Creativo and MetaBurnett are ramping up the crypto vibe during NYFW with a Luxlock immersive multi-brand fashion experience at the intersection of crypto and commerce. Creativo blends the worlds of art, technology and finance to create explosive events that merge specialist ecosystems into impactful communities.

Electric feeling lit up DL in New York City during New York Fashion Week with over 400 attendees enjoying the chandelier-lit rooftop lounge showcasing the Spring 2023 collections with a live model presentation alongside their digital twins available for immediate purchase and virtual try-on using ground-breaking augmented reality experiences.

Reimagining the role of a fashion designer who led Emily Burnett to reinvent her purpose with the launch of MetaBurnett. She takes a technology-first attitude to commerce and connects with consumers through various web3 applications, such as metaverse wearable twin NFTs. As one of the youngest creative directors leading global luxury brands, she blazes a new trail for designers worldwide and evangelizes aspiring women to harness the power of the next era of the internet.

This unapologetically innovative lineup presents MetaBurnett, Stephanie DillonMaakola, SENREVE and Avel Lenttan, all harness the power of web3 experiences with LIMITED EDITION NFT falls with unlockable e-commerce experiences powered by Luxlock. In collaboration with STRUT Models, the only 100% The Caribbeanfemale and black owned modeling agency in New York focused on inclusion, diversity and individuality. Alongside them, guests will preview the first NFT collection to combine art, music and play with split-minting rewards featuring The modernist. A collection consisting of 9724 Genesis NFTs based on 442 hand-illustrated and interchangeable character arts. Showcased using MetaSill NFT Frames, “new markets are already in rapid form and we will see much more change through multi-layered experiences,” says Leo Lin, CEO of MetaSill. With shared missions for a more sustainable future, Stephanie Dillion An art fusion fashion artist is determined to change the world.

“Throughout history, art movements have influenced fashion, and today technology is the leading influence for the future of commerce. Artists, designers and technologists alike are embracing non-fungible tokens as a modern medium for future-proof fashion,” says Casey Golden, Founder of Luxlock. “NFTs that solve real-world problems will shape the future of culture and commerce.” – Kelly Maxmodernist co-founder

Maakola explores the possibilities of using Web3 technologies as a tool to change the way fashion is made, consumed and experienced. In collaboration with Futureclo, Italy’s leading digital fashion house, thirty percent of the revenue generated from the sale of Maakola NFTs will be used to fund our programs in Ghana to help tailors transition to solar energy and provide further upskilling opportunities for women. As SENREVE Aria Belt Bags strutted down a QR code runway, they launched the Supernova Scarf NFT which includes a collectible NFT, physical scarf and 20% charitable donations supporting Vote For Her.

Women are leading the charge in crypto trading with fashion leading women in web3 to create the next generation of the internet. The Italian fine jewelry label by Avel Lenttan introduced an advanced micro-tag in precious metal that provides traceability on the blockchain, while buyers can add a personal message with each piece of jewelry.

Sponsored by future-obsessed experiential companies that come together to make dreams come true. Velvet Group offers a premium marketplace for investing in private crypto funds. To further cement our vision of bringing our community of investors together in impactful and unforgettable experiences. While Heera Digital helps creators and collectors protect their NFTs and digital assets to facilitate a trusted and safer space for high-value digital asset management, a critical factor in improving the use of web3.

Media contact:
Dee Rivera
646-730-4838
[email protected]

SOURCE Luxlock