Ledger and BRICK Announce Debut NFT Drop with Trailers Featuring Ty Dolla $ign, Bobby Hundreds, Blake Anderson and More

[ Ledger ] Marked x BRICK to create 10,000 unique NFTs on the world’s first ever secure coin and distribution platform

[ L ] Market is home to exclusive NFT drops from leading influential brands and artists

PARIS and LOS ANGELES, 9 August 2022 /PRNewswire/ — Ledger, the world’s leading and most secure crypto and Web3 platform, today announced the limited edition [ Ledger ] Market x BRICK NFT. BRICK will be the first ever NFT partner to arrive [ L ] Market, the world’s first secure coin and distribution platform for curated NFT drops from influential and leading cultural brands and artists. Following the success of Ledger’s Genesis Pass NFT drop last month, which issued 10,000 Genesis Passes within 24 hours, BRICK NFT is limited to 10,000 unique assets, minted in early September.

PREMINT registration is now open for Genesis Pass holders hereand for non-Genesis Pass holders here. A list of all communities that collaborate with BRICK that offer approval lists can be found at BRICK’s Twitter.

Made of Lee Spielman and Garrett Stevensonthe founders of the influential streetwear brand Babylon LA and members of the band Trash Talk, BRICK will be a hybrid space in Los Angeles with a music venue in the evenings and a community-driven creative space during the day. From live shows, to music classes with some of the best artists in the world, to screen printing workshops, to financial literacy and crypto security classes by Ledger, BRICK will serve as an artistic and educational hub for local communities. BRICK will organize a blowout concert once a month, each with a unique “tour t-shirt” and poster designed in collaboration with well-known graphic artists.

Ledger and BRICK today premiered two trailers that explain BRICK’s origins and history. The BRICK origin trailer, available now herefeatures cameos from the rapper Shut up Dolla $ign, The Hundreds and Adam Bomb Squad founder Bobby Hundreds, and pro skater Ishod Wair. The comic story of BRICK, available now herecontains the voices of the actor Blake Andersonrapper Danny Brownand actor Lionel Boyce. BRICK NFT art was designed by renowned graffiti artist Remio together with artists Petty Crimes and Keenan Shurr.

“BRICK is hyped to partner with Ledger Marketplace for our first release,” so Lee Spielman. “When it comes to style, taste and curation, Ledger has proven to be a cut above the rest as she navigates the Web3 space. Ledger’s ethos aligns with BRICK from a cultural standpoint in building community-driven spaces that provide tools and knowledge to the youth. That said, we look forward to seeing what the future holds with this new partnership.”

Announced in June at Ledger Op3n, [ L ] The market launched last month with the first drop of the Genesis Pass NFT which allows owners to redeem a limited edition Ledger Black-on-Black Nano X and gain access to future drops. More than 150,000 people signed up [ L] Market.

Holders of BRICK NFT will get voting rights on on-site programming, as well as unlimited free admission to shows and workshops with one guest for each event. Holders who are not local to Los Angeles will have access to programming through the country BRICK buys in the metaverse, where it will stream all concerts and classes. Digital merch and tour posters will also be sent to holders with each new show. Brick is secured by Ledger Enterprise Create, a key technology suite to enable the secure minting, distribution and storage of NFTs.

[ L ] Market brings Ledger’s world-class security to the NFT marketplace, one that has seen increasing cases of hacks and fraud. According to the US Federal Trade Commission, since 2021, 1 billion dollars has been stolen from 46,000 users via unsecured NFT ownership. Ledger maintains the largest and most secure market share of any crypto wallet, currently securing more than 20 percent of the world’s crypto and digital assets in more than 5 million wallets sold.

“We couldn’t be more proud to work with Brick for our debut [ L ] Market,” said Sebastien Badault, VP of Metaverse at Ledger. “Brick represents the intersection of so many different cultures, created by true creative visionaries in Lee and Garrett. [ L ] Market allows creators like Lee and Garrett, and brands like Brick, to truly take ownership of NFTs, including secure minting, distribution and storage. We look forward to Brick’s secure coin building a community, and we look forward to seeing that community come together in LA.”

Additional [ L] Market launch partners include Tag Heuer of LVMH, and leading NFT projects RTFKT and DeadFellaz, among others. Further drops are planned over the coming months. By developing a thoughtfully curated portfolio of premier NFT partners, [ L] The marketplace is better able to address the challenge that many other marketplaces have faced – an array of unwanted digital assets. To date, 98.2 percent of OpenSea’s NFTs have never received a bid.

[ L ] Market can be accessed through Ledger Live, the fully secured Ledger environment where users can make upcoming drops through the use of clear signing – the safest and most reliable method of acquiring digital assets. Everyone [ Ledger ] Marketing projects are secured by Ledger Enterprise Create, a key technology suite that enables the world’s biggest brands to scale their Web3 operations. Ledger Enterprise Create is fully integrated with Market to provide end-to-end security from the creation process to distribution to customers.

Ledger already secures many of the most valuable digital assets in the world – 45 of the top 100 transactions on OpenSea, and 40 percent of Bored Apes. Now available in over nine languages ​​and shipping worldwide, Ledger’s mission is more important today than ever, providing users and creatives with the most secure tools across Web3 in an environment where users increasingly face challenges using Web2 technology to protect the Web3 value. Watch explains by [ L ] Market here. Learn more at market.ledger.com.

About Ledger
Founded in Paris in 2014, LEDGER is a global platform for digital assets and Web 3. Ledger is already a world leader in Critical Digital Asset security and utility. With more than 5M devices sold to consumers in 200 countries and 10+ languages, 100+ financial institutions and brands as customers, 20% of the world’s crypto assets are secured, plus services that support trading, buying, spending, earning and NFTs. LEDGER’s products include: Nano S Plus, Nano X hardware wallets, LEDGER Live companion app, [ LEDGER ] Market, the world’s first distribution platform for secure coining and first sale, and Ledger Enterprise. With its ease of use, LEDGER allows a user to start investing in digital assets and ultimately achieve financial freedom in a safe and stress-free environment.

SOURCE Ledger