La Flor Dominicana Golden NFT cigars shipped to owners
In August, La Flor Dominicana sold seven NFTs that also came with a custom humidor and the ability to purchase up to 70 exclusive cigars per month. Now, the first shipment of these cigars has been sent to their owners, some of whom are trying to resell these cigars for as much as $200 per cigar.
The NFTs – a non-fungible token that is a digital artwork depicting a cigar – were sold via the UREEQA platform. The winner of each NFT received not only the digital art, but also a 50’s Gold Bullion Humidor and the right to purchase up to 70 Golden NFT cigars per month. The Golden NFT cigar is a 6 1/4 x 41 version of the La Flor Dominicana Andalusian Bull, a vitola that has also been known as Toritos and for many years has been a personal cigar of Tony Gomez of La Flor Dominicana.
In total, the combined sales prices for the seven auctions were $614,779:
The majority—but not all—of the winning bids were submitted by cigar dealers, some of whom have begun listing the cigars for sale. Two of the retailers have the Golden NFT listed for $200 per cigar, although one of them offers lower prices if multiple cigars are purchased. La Flor Dominicana previously stated that it would charge NFT owners $15 per cigar for each cigar.
La Flor Dominicana did not specifically intend for the cigars to be resold through retailers, so the company did not create an MSRP for the Golden NFT cigars. The company’s position is that the owners can choose to resell the cigars at whatever price they want, not resell the cigars, or even not buy the cigars in the first place.
Furthermore, the owners of the NFT can resell the ownership of the NFT itself. When that happens, the new owner can buy up to 70 Golden NFT cigars per month.
This is not the first time La Flor Dominicana has created a membership program to distribute this specific cigar. La Flor Dominicana has done a similar thing with its Fleur D’Or Club, a club created for people who bought one of the company’s high-end cutters, which started at $16,000 when they were announced. Owners of the cutters are part of the Fleur D’Or Club, which entitles them to purchase special releases, including Andalusian bull Toritos.
La Flor Dominicana says its Golden NFT cigars use tobaccos that have gone through higher selection standards and are rolled by a single pair to ensure the highest levels of quality control.