Kicked Back and Bored: Kickback teams with the Bored Ape Yacht Club Community to feature NFT on the new flavor’s limited edition bottle
Kickback recently launched a new flavor in their line of CBD lemonade drinks – Bored Ape Blueberry. The supplement attracts attention not only for its delicious taste and CBD infusion, but also because of the iconic NFT Bored Ape on the label.
“We are proud to introduce our Kickback Bored Ape Blueberry flavor,” said Pierre Real, founder of Kickback beverages. “It tastes amazing and has all the calming benefits of our other CBD drinks. We are also very excited to partner with the Bored Ape Yacht Community on the release of Blueberry Kickback’s limited edition bottle of Bored Ape NFT. NFT’s are the dynamic wave of the future , and we’re thrilled to be part of the movement.”
Omid Mousaei and Pierre Real founded Kickback in 2017 after being introduced to hemp extract through a friend. What started with CBD Lemony Lemon Lemonade exploded into even more selections of bottled Lemonade flavors – Mellow Mango, Strawberry Sunshine, and now – the new Bored Ape Blueberry as well as a selection of hemp coffees and teas.
Bored Ape Blueberry is a newcomer to the Kickback family. Along with a lemon juice base, it contains blueberry puree, agave, monk fruit and the signature hemp infusion. The ingredients are completely natural, as is the sweetener – stevia leaf.
Relapse drinks have added 25 mg of organic hemp (CBD). CBD is valued for its calming effect on mind and body. It also promotes focus and balance and increases energy.
The Bored Ape Logo (#6800) is part of the Bored Ape Yacht Club NFT Collection which highlights 10,000 versions of the cartoon monkey image. Each Bored Ape is created with a unique combination of eyes, mouths, hats, clothing, background colors, moods and accessories.
The trendy Bored Ape Yacht Club avatars are Non-Fungible Tokens commonly referred to as NFTs. NFTs are a type of digital asset that often comes in the form of art, games, music, videos, and more. Bought and sold online, often with cryptocurrency, the NTFs are usually coded to ensure their uniqueness. While the NTF market cap is constantly changing, a few of the Bored Apes have sold for several million dollars in Ethereum cryptocurrency.
As part of the Kickback Bored Ape campaign, special items and promotions will be offered by scanning the QR code on the bottles after purchase.
“We’re excited about Kickback and the debut of our new Bored Ape Blueberry drink,” commented Omid. “Both CBD and NFTs are dynamic examples of where the future is headed – in products and marketing. It’s fantastic to be among the forerunners of the NFT movement, ushering in our exciting new CBD-infused drink with the revolutionary Bored Ape avatar. I think we nailed it, and judging by what we’re hearing from our consumers, we’re pretty sure they think so, too.”
Kickback can be purchased at participating stores across the US and online. For those having trouble choosing from the Kickback range of beverages, a pack of mixed cases is available in addition to a popular CBD gift pack.
To find out more about Kickback, including Bored Ape Blueberry, visit enjoykickback.com.
About Kickback
In 2016, our company started with an idea: To help people eliminate stress from everyday life. To achieve this, we’ve created a drink that contrasts millennials’ on-the-go nature with their desire to relax at the same time. This is how we invented the most revolutionary product on the market today; organic cold-brewed coffee with added hemp extract.
