Jonathan Carmel has joined Symphonic Distribution as his Web3 and NFT Lead.
The appointment, says Symphonic, is its first management appointment to “focus exclusively on building Web3 solutions” for its customers.
Carmel is a former Tour Manager & Artist Manager for artists such as Charlie Puth, Kali Uchis, Jack & Jack and Ben Platt.
Over the past two years, says Symphonic, Carmel has been “deeply immersed in Web3 development around Social Tokens, NFTs and DeFi”, bringing “rich knowledge and experience to the rapidly evolving field”.
Carmel reports to Chief Partnership Officer Nick Gordon, who was promoted to the role in March and joined the company in 2018, shortly after raising $ 4 million in a Series A funding round.
Symphonic recently raised $ 37 million in a Series B funding round in January 2022.
Symphonic says that Carmel’s appointment aims to build “partnerships to cultivate a best-in-class Web3 toolbox and offerings for its customer list”.
“Web3 provides creators with unique tools for building ownership, openness and community in ways that are both creative and fair.”
Jonathan Carmel
Jonathan Carmel told MBW that “Web3 provides creators with unique tools for building ownership, openness and community in ways that are both creative and fair.
“Myself and Symphonic are very much in line with this ethos and are extremely excited to genuinely contribute to the space on behalf of our customers and the larger Music Web3 community.”
“Symphonic sees huge, additive sales and marketing tools within NFTs and the Web3 ecosystem.”
Nick Gordon
Nick Gordon, Chief Partnership Officer at Symphonic, added: “Symphonic sees huge, additive sales and marketing tools within NFTs and the Web3 ecosystem.
“We are committed to serving as a beacon as well as the research and development arm of our customer base for this rapidly evolving new generation of fans, marketplaces and product suites.”
Elsewhere in the Web3 area, Dequency was launched in July as a Web3 licensing platform for music synchronization, founded by Keatly Haldeman and supported by $ 4.5 million in investment.
In June, Warner Music Group joined a funding round for the San Francisco-based music platform Authentic Artists, whose WarpSound division hosts a list of AI-powered virtual artists that can create “completely dynamic original music and customizable live real-time interactive performances.” said the company at the time.
Also in June, Warner Music Group-owned record label Spinnin ‘Records said it “highlights Web3 and NFT as key areas for the company” and its long-term goals, with plans to increase investment in Web3 and NFT business development.Music business all over the world
