Danish EV start-up Monta will benefit from the wealth of experience Gormley, a former executive at N26 and Google, brings to the table.
Adrienne Gormley, an experienced fintech executive from Ireland, has been appointed to the board of EV software startup Monta.
In an announcement yesterday (March 27), Denmark-based Monta said Gormley will help the Danish electric vehicle maker grow in Ireland and across its seven other markets.
Gormley, who spoke at Inspirefest in 2017 when she was global head of customer experience at Dropbox in Dublin, has more than 25 years of experience leading software-as-a-service companies.
She brings with her a wealth of experience as Monta rides a wave of rapid growth in the electric car industry with opportunities for new investment.
“The electricity sector is a nascent industry that has huge growth potential to help Europe’s transition to sustainable transport solutions,” said Gormley, who left Dropbox to join N26 as chief operating officer in 2020. She then left N26 a little more than a year ago .
“The Monta product is very customer-centric, with a clear and strong user experience that really improves EV charging and usability across Europe. I can see this developing as EV adoption becomes more mainstream and mass-market EV adoption becomes a reality.”
Gormley is currently the CEO of Setforth, a start-up company focused on acquiring and growing small SaaS businesses. She also sits on the board of Copenhagen-based Pleo and Stockholm-based Epidemic Sound.
“Her wealth of leadership experience in the Irish and European markets will be invaluable as we accelerate our growth journey in Ireland and beyond,” said Ricky Hill, country manager for Monta in Ireland.
“We look forward to working with Adrienne to ensure we maximize our potential in the Irish market and achieve our mission to create accessible EV charging solutions for all Irish drivers now and in the future.”
Gormley added that the Government’s Electric Vehicle Charging Infrastructure Strategy 2022 – 2025, launched earlier this year, will be “an important enabler” for participants in the electric car market.
“With a reputation for adopting and nurturing new technologies, Ireland is in a strong position to take advantage of new electric vehicle opportunities,” she said.
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