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Thanks to NFTs, the House of Lobkowicz, a Czech noble family, has unveiled and reinstalled over fifty priceless works of art in their showroom in the Czech Republic. In October 2021, they created and exhibited the Lobkowicz Collections as part of a non-perishable castle event.
Because of this event and the NFT sale, historical artworks have now been restored. Now NFT holders receive NFTs of famous works of art after restoration as a thank you for their support.
Interestingly, the noble family has chosen a unique approach to web3. NFTs have been critical in recovering the artworks from the House of Lobkowicz. They aim to involve their community and involve them in the recovery process in the form of “cultural philanthropy”.
Because of this approach, they have built a community that cares about culture, art and the preservation of historical artifacts. Significantly, they set the price of each NFT according to the cost of restoration.
The House of Lobkowicz created three NFTs to make their massive restoration project possible. First, there were Proof of Patronage NFTs, priced to match restoration costs. Second, Digital Explorations provided an insight into how digital technology can enhance and protect art.
For this, animation, music, X-ray and infrared helped to show House of Lobkowicz art in a new light. Finally, the third series of NFTs offers a creative response to the original artworks of contemporary artists.
The House of Lobkowicz NFT project was a huge success, demonstrating the power of NFTs. In the future, we will be able to see similar projects with a focus on cultural philanthropy.
Several historical and culturally important works of art are among the pieces that have now been fully restored. This includes A wild boar in a landscape (1694), a painting featured in Wes Anderson’s award-winning film Grand Budapest Hotel (2014) and Portrait of Doña Margarita Teresa Infanta of Spain, Archduchess of Austria and Empress (1662–1664. These are now exhibited at the magnificent Nelahozeves Castle.
Perhaps the most challenging restoration project was the Chinese Belvedere. There is a room in the Lobkowicz Palace with elaborate murals and art from 1906.
Due to the success of the Non-Fungible Castle experiment, there are plans for a new project to continue bridging the gap between the traditional art world and web3.
Furthermore, thanks to the NFT collection, there is now a clear example of NFTs restoring precious art for others to use.
Going forward, the House of Lobkowicz will “aim to explore how to use blockchain technology to rediscover, share and preserve cultural identity.”
The second edition of Non-Fungible Castle takes place on 4-5 November. Furthermore, the Lobkowicz Palace in Prague Castle will host a free NFT exhibition from 27 October to 14 November.
All investment/financial opinions expressed by NFTevening.com are not recommendations.
This article is educational material.
As always, do your own research before making any kind of investment.