Here comes IMPACT Wrestling NFTs, launching soon – IMPACT Wrestling
Here comes IMPACT Wrestling NFTs, launching soon
IMPACT Wrestling jumps into the popular, trendy world of NFT collectibles, including exclusive offerings featuring Santino Marella and Mickie James.
NFTs (Non-fungible tokens) are unique digital assets that cannot be exchanged. The demand for NFTs is driven by the fact that each NFT is unique and cannot be exchanged for another NFT or for any other asset on a one-to-one basis.
The first IMPACT NFT will be General NFT Pass. Santino Marella NFT will be launched in June. There will only be 100 copies of Santino available, and each will include access to an exclusive IMPACT Discord channel on the server, a chance to win a personal Discord phone call from Santino, a community conversation with Santino, as well as an exclusive signed photo.
A Mickie James NFT is launching this summer with the same tooling as the Santino NFT.
“We are very excited to move into the NFT business – something we have studied for a long time,” said IMPACT Wrestling President Scott D’Amore. “The NFT possibilities are endless and we’re sure our loyal fans will be thrilled with the IMPACT NFTs.”
Media agency Rumble Gaming spearheaded this decline with the help of their partner, SHOPX. “To ensure the success of this initiative, we are building a community and giving fans the opportunity to interact directly with their favorite wrestlers,” said Adam Ivers, Rumble Gaming’s CEO. “We felt this was an ideal time to help elevate IMPACT into the metaverse and unlock new ways for fans to connect with the brand.”
The NFT market grew dramatically from 2020 to 2021. Trading of NFTs in 2021 increased to more than $17 billion, up 21,000 percent from 2020’s total of $82 million.
IMPACT will host a Twitter Spaces event to talk about the launch of the IMPACT NFTs. Additional IMPACT NFTs are expected to drop periodically through the end of 2023.
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About IMPACT Wrestling:
A subsidiary of Anthem Sports & Entertainment Inc., and part of the Anthem Sports Group, IMPACT Wrestling® is one of the world’s top wrestling brands, producing over 200 hours of original content annually and televised in 120 countries, including AXS TV in the US . Founded in 2002, IMPACT Wrestling’s deep library of premium content is streamed worldwide on key OTT platforms including Pluto TV, XUMO and its own on-demand subscription service IMPACT PLUS©. An official Twitter partner, IMPACT has a strong social media presence with over 10 million engaged followers across all major services. Affiliated businesses include live events, merchandise, licensing and sponsorships.
About Rumble Gaming
Rumble Gaming is a full-service esports and media company that offers talent management, legal and marketing services, as well as access to a fully integrated media platform and distribution network. As a talent agency, Rumble builds the bridge between brands and the esports/gaming ecosystem by facilitating partnership opportunities and creating authentic marketing activations. Through its access to the media platform, it has a content distribution network strengthened across digital and linear media which, combined with production studios in Toronto, New York and Los Angeles, uniquely positions Rumble Gaming to help create and distribute content.
About SHOPX:
ReserveX is a platform designed to help e-commerce brands build stronger relationships with their customers and fans through loyalty programs. By using ReserveX, brands can create more meaningful connections with their audiences and generate new streams of recurring revenue.
