Georgia United Credit Union strengthens digital strategy with Jack Henry
Jack Henry™ (Nasdaq: JKHY) announced today that Georgia United Credit Union has launched its digital banking platform to deliver more personalized, customized member experiences.
The $2 billion credit union wanted a platform that could scale with its growth goals and meet the evolving needs of its members. Jack Henry’s digital banking platform provides a flexible, open API infrastructure that gives the credit union control over its customized features and functions, enabling faster rollouts of new products and services.
Since launching the platform in October 2022, the credit union has introduced more than a dozen custom developments. This development is part of a larger effort to streamline the member experience across the credit union’s channels. Members now have access to a variety of self-service options that they can use to improve their financial health.
“Jack Henry allows us to focus on meeting the needs of our members while delivering the best digital experience,” said Mark Bartholomew, chief information and operations officer at Georgia United. “Our developers can now easily work on custom solutions that set us apart from the competition and go live with those custom solutions much easier and more efficiently. As an industry, we’ve been talking about creating seamless user experiences for more than a decade. Vendors like Jack Henry deliver it open the banking infrastructure that makes this possible.”
Georgia United receives positive feedback from members and team members alike. The platform has a total of 88,000 users – with more than 90 percent of existing users migrating to the new platform. Jack Henry’s digital banking app is one of the highest-rated and fastest in Apple’s app store, so Georgia United members can now launch their mobile banking experience in milliseconds. Credit union team members manage back-end technology more easily and benefit from a consistent data source due to tight integration with the core. Integrated data helps the credit union offer members a more consistent experience by seamlessly connecting members with data from a variety of sources; the platform provides more reliability and stability, helping credit union service members with minimal disruption.
“Georgia United is an example of how open infrastructure can give financial institutions new ways to grow,” said Julie Morlan, CEO of Jack Henry’s Digital Solutions. “Providing streamlined banking experiences for members helps strengthen their connection to the credit union and meet their financial needs in a timely manner. We love being able to work with clients like Georgia United – institutions dedicated to improving member experiences and strengthening their communities.”