FOREO’s Flagship Products Launch as NFTs Before Conventional Release, Paving the Way for Skincare Innovation – Press Release Bitcoin News

PRESS RELEASE. Stockholm, 22 September: As the world moves into more digital environments, Swedish beauty technology giant FOREO has taken the initiative to bring a brand new product to audiences everywhere – beauty NFT. Blockchain technology has enabled FOREO to challenge traditional skin care protocol and unattainable beauty standards by bringing its acclaimed beauty line LUNA into the 21st century with NFTs of its flagship products prior to traditional launch.

Brands have the opportunity to bring their products to a whole new market, connecting younger generations with tailored, innovative skin care that promotes a better ethos of industry standards. This beauty technology disruptor, led by Boris Trupcevic, FOREO CEO, paves the way for both mental health and good skin by building a trusting, inclusive community. LUNA NFTs promote a healthy relationship between beauty, technology and overall wellness to highlight how their products are made and the benefits of good skin care routines for a more socially conscious approach to audiences worldwide.

To further support their efforts, FOREO is donating all proceeds from NFT’s sales and trading to three deserving charities: Tjejzonen, Hope Givers and the Scleroderma Research Foundation. These charities work to help people struggling with mental health and skin conditions to promote self-love and a happier, healthier mindset.

Those interested will be able to purchase digital versions of their chosen LUNA 4 products prior to release – and that’s 5 different NFTs to choose from. Each has 50 varietiesso it is 250 NFTs in limited edition to be enjoyed. Furthermore, there will be an exclusive launch of precisely a special edition NFT that will be sold at auction; FOREO worked with prominent female designer Miriam to bring her own brand of stunning, stylistically artful concepts to the launch. Click here for more info.

Mental health can be affected by how a person’s skin looks and feels, which is why the beauty industry has a responsibility to not only design and create products that meet the needs of different skin types, but also to promote an accessible, safe, inclusive environment for audiences everywhere.

There has been a focus on unrealistic beauty standards for far too long, and now is the time to change the direction of the industry and bring skin care to those who really need it. With this in mind, FOREO continues to innovate in technology, their products and their business model to better connect with the ever-changing needs of consumers in the digital environment. Stuck at the intersection of beauty and mental health, the brand is redefining how skincare is accessible, using NFTs, shining a spotlight on what it really means to feel good in your own skin.

It is these basic concepts that drive FOREO’s latest skin cleansing series LUNA 4.

The LUNA cleansing brush is the world’s best-selling face brush – and LUNA 4 has taken an already great design and made it even better. Users can now expect an even gentler feel with softer silicone touch points, along with a deeper spa-like facial cleansing experience with five different massage modes for improved circulation and collagen production. LUNA 4 is the first digital body brush to have NIR LED light for heating and microcurrent functions that can tackle cellulite. All of these amazing features combine for immediate, visible results in three easy steps. First start with LUNA 3 and start the 1-minute cleansing routine. Then use the UFO 2 supercharged 2-minute facial to allow treatments to penetrate the deepest skin layers. Finally, finish with the BEAR facial toning device – and that’s it!

FOREO is a pioneer in beauty technology, bringing cutting-edge devices to the beauty industry and revolutionizing the way users think about premium skin care. For an affordable way to promote skin health and a new approach to beauty treatments, fans can enjoy LED light therapy, T-Sonic pulsations, thermotherapy, cryotherapy, microcurrents and more.


This is a press release. Readers should do their own due diligence before taking any action related to the Promoted Company or any of its affiliates or services. Bitcoin.com is not responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in the press release.

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