EtherMail partners with smurf to enable custom communications with NFT holders based on rare properties

EtherMailthe first Web3 email solution that sets the standard for anonymous and encrypted wallet-to-wallet communication, has announced a strategic partnership with The Smurf Societyan immersive full-chain Web3 adventure powered by a collective of Web3 builders based on the legendary Smurfs franchise.

The news follows the recent launch of The Smurfs’ Society’s highly anticipated NFT collection, which consists of 12,500 3D-rendered Smurf PFPs, each one unique and customizable. The collection will be based on 250 different Smurf characters, each with 50 custom variations, and over 350 different traits and quirks, including skin color, eye color, background and much more. EtherMail’s Web3 solution will be leveraged by the Smurfs’ Society to segment their NFT holders based on their NFT’s rarity traits, while allowing the Smurfs to maintain a direct line of communication with current NFT holders, determined by blockchain-synchronized real-time information.

Smurf NFT holders will be eligible to attend VIP events, access private sales, receive unique rewards, and participate in members-only games and challenges. Each PFP will have its own rewards unique to that particular Smurf.

Since EtherMail’s official launch, the platform has experienced rapid growth, with more than 500,000 users and established partnerships with popular NFT projects such as Probably Nothing, Toxic Skulls Club, inBetweeners and Prime Planet. EtherMail’s Web3 email solution also enabled Web3 to vote for Decrypt Studios’ first Crypties Awards 2022 with more than 10,000 entrants – the crypto industry’s premier annual awards initiative. Most recently, EtherMail announced its integration with ENS (Ethereum Name Service) and Unstoppable Domains, extending the reach of the Web3 email solution to millions of registered UD and ENS users.

Earlier this year, EtherMail secured a $4 million pre-Series A funding round led by Tim Draper and Draper Associates. Having invested in Ethereum, Tesla, Coinbase, Polygon and SpaceX in the past, Draper has a proven track record of backing gullible industry disruptors. This latest pre-Series A round followed a $3 million seed round in August 2022 led by top Web3 investors Fabric Ventures and Greenfield One.

Shant Kevonian, CEO and founder of EtherMail said: “For over 65 years, The Smurfs have been an iconic franchise in the entertainment landscape, capturing the imagination of fans around the world. This well-known brand is now tapping into the Web3 ecosystem, a move that is sure to introduce millions of new entrants to the space. We are delighted to be working with The Smurfs’ Society to streamline their communications with NFT holders and enhance their public relations activities.”

Frédéric Montagnonco-founder of the Smurfs’ Society said: “By leveraging EtherMail’s category-leading Web3 email solution, we are able to establish a streamlined communication framework with our rapidly growing community – sharing relevant updates directly to their inbox. As the Smurfs brand expands into the Web3 arena, we want to leverage the best technological innovations to increase community engagement, which is exactly why we’ve partnered with EtherMail. Exciting times ahead!”

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About EtherMail

EtherMail is the first Web 3.0 email solution that sets the standard for anonymous and encrypted wallet-to-wallet communication. With EtherMail, companies can send rich, relevant content directly to their assets based on blockchain-synchronized real-time information. EtherMail also allows completely anonymous P2P communication and rewards users for reading relevant content in their inbox.

About the Smurf Association

Smurfs is an immersive full-chain web3 adventure powered by a collective of web3 builders. The Smurfs Society Legendary collection is a 12,500 NFT collection. 200 different Smurf characters will be made available initially. Each character has 50 unique variants with different characteristics and quirks (skin color, eye color, background, etc.) The PFP collection features amazing renditions of classic Smurfs plus an all-new cast, with exclusive collaborations from famous artists and creators.