Crayon Data and Redington MEA collaborate to boost fintech in Africa

UAE – Crayon Data, a leading artificial intelligence and big data company headquartered in Singapore with presence in India and UAE, has announced its partnership with Redington Middle East and Africa (MEA) in Africa.

Together, Crayon Data and Redington MEA will strengthen Africa’s digital backbone with AI-driven solutions. The partnership aims to create a highly differentiated offering for fintech and consumer banking players to accelerate financial inclusion.

Suresh Shankar, CEO and founder of Crayon Data, said: “Africa is a huge untapped opportunity, especially in banking and fintech. The rise of digital wallets in Africa – 562 million customers, 28 billion transactions, $452 billion in value annually, marks a progressive step towards financial inclusion Our partnership with Redington will create a huge opportunity to benefit African consumers through innovative ideas such as unit financing, digital wallets, microfinance, microinsurance, etc.

Together, Crayon Data and Redington MEA will offer an innovative business model and an end-to-end platform for any business looking to launch a digital wallet or Neo-bank. The platform combines Redington’s hardware, software and mobility expertise and presence in 18 markets, with Crayon Data’s innovative maya.ai fintech software.”

Crayon Data’s flagship platform, maya.ai, aims to cut through the data clutter that inundates businesses. Using patented algorithms and machine learning (ML), maya.ai generates simple, easy-to-understand and relevant insights based on non-personally identifiable information (PII) consumer data. This information allows companies to make informed business decisions to drive customer engagement. With this partnership, Redington will introduce the magic of maya.ai across financial services, telecommunications, payments, wallets, travel and tourism in Africa.

Viswanath Pallasena, Managing Director – Middle East and Africa at Redington Gulf says, “Our exclusive partnership with Crayon Data will enable us to fulfill our mission to reduce technology friction so that technology can benefit people, organizations and society at large. Our channel partners across Africa will be empowered to provide cost-effective, quick-to-deploy solutions supported by fintech platforms, e-wallets and data analytics, enabling products and services to be pre-delivered with customized payment options.By leveraging Redington’s partner relationships with Crayon’s innovative fintech solutions, we will be able to bring value to a wider range of customers, including consumers and businesses across Africa.This partnership presents a wealth of new opportunities for our channel partners to better serve their customers with the latest technology, and we are thrilled to partner with Crayon to deliver affordable solutions that we l contribute to building a bridge between innovation and adoption in Africa.”

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