Blockchain and NFT technology meets People’s Art in the 19th century
A partnership between Kbean® and the Gahoe Museum could transform the art and museum industry
SAN FRANCISCO, 13 September 2022 /PRNewswire/ — Kbean®, San Francisco, CA in collaboration with the Gahoe Museum, Seoul South Korea to show off 19th century Korean folk art, “Minwha” through MicroNFT™, a secure cryptographic solution based on Blockchain technology. This marriage of Minhwa and blockchain technology has enabled consumers to experience their own historical and cultural content at home around the world. This partnership is an important milestone for the art industry and will expand the reach of museums to a global level.
Kbean®, is a technology company based in the San Francisco Bay Area. Kbean® has invented a digital asset management solution called MicroNFT™ and has launched a social marketplace with TV streaming services for creative digital media and art, including paintings, films, mixed media and photography. The company places great emphasis on protecting its assets, the intellectual property rights of artists and content creators, and broader security in the marketplace.
Gahoe Museum, a traditional Korean art museum at Seoul, South Korea, has collected and maintained many Minhwa arts of historical significance. More importantly, these are important objects and depictions of culture, beliefs and ways of life. Gahoe has actively communicated and educated various local communities for generations.
While the Gahoe Museum still welcomes visitors, it enabled a new strategy to reach its customers globally. Through a partnership with Kbean®, Gahoe was able to deliver its Minhwa collections digitally, allowing customers worldwide to access their collections in the most affordable and secure way.
“Times have changed. The digital versions of Minhwa, once used for promotional purposes, must be protected and recorded in a ledger to be its own asset.” Said the director of the Gahoe Museum, Mr. Yul Soo Yoon. “Kbean®’s Blockchain and NFT TV solutions were the answer, which is why we formed the partnership.”
The co-founder of Kbean® and a Minwha artist, Kate Namnoted that “It is exciting that the art form considered ‘the art of the people’ dating back to the 18th century was solved by the decentralized Blockchain technology.”
A wider adoption of crypto technology is yet to come and this partnership is an important milestone that enables consumers to experience, or even own, a piece of historical and cultural content at home.
For more information: www.kbean.com and Kbean® apps available on mobile phones, Apple TV and Amazon Fire TV.
Kbean® is a social marketplace platform for all creative digital media through MicroNFT™ technology. It is an open but tight-knit social network dedicated to bringing the diverse art community together.
SOURCE Kbean
