‘Barbie x Boss Beauties’ NFTs break gender barriers

Mattel and Chief Beauties have teamed up to introduce virtual assets “Boss Beauties x Barbie”, NFTs that celebrate the iconic doll’s career history since her origin in 1959. The central goal of the digital assets is to encourage women to Web3 and pursue the jobs they want, independent of traditional societal expectations. Early access began on May 11th, but the official launch will roll out at VeeFriends’ event, VeeCon, on May 18th.

Showcasing 25 of Barbie’s iconic professions, including astronaut, CEO, doctor, pilot, veterinarian and more, the virtual assets on the Flow blockchain will be available for $25 per pack of four. Although all Barbie NFT packs are priced the same, they offer contrasting elements of surprise. For example, “Ultra Rare” rare trait packs grant access to a Barbie “Career of the Year” doll set, while “Exclusive” collectibles unlock access to the Los Angeles Barbie exhibit, “World of Barbie”. However, each pack consists of two “common” cards, one “uncommon” card, and a fourth card that falls into any category (depending on luck). Some of these digital collectibles are likely to sell for more than others on secondary marketplaces as a result.

Extra notable benefits in the Boss Beauties x Barbie NFT Collection

As time goes on, more exciting rewards will appear beyond the initial collectibles. Physical rewards will serve as tokens of achievement, and surprise collectors with special editions, including Barbie-themed accessories, as special mementos that represent the doll’s diverse history.

On the flip side, specific “Boss Beauties x Barbie” collectibles will delight collectors with the opportunity to join virtual career conversations hosted by powerful, talented women from a variety of respective fields. Such interactive sessions enable participants to seek guidance, explore different career paths and draw inspiration from women who excel in different spheres.

The “Boss Beauties x Barbie” initiative provides collectors with a range of experiences to embrace individuals in overcoming gender barriers and charting their desired paths to triumph regardless of gender roles. Celebrating Barbie’s many acquisitions, individuals can break boundaries, reach for their dreams, and embark on a journey of personal growth and self-discovery as they explore the world of Web3.

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*All investment/financial opinions expressed by NFT Plazas are from personal research and experience of our site moderators and are intended as educational material only. Individuals are required to research all products before making any type of investment.