Avalanche Launches Arcad3 To Help Bring Web2 Developers To Blockchain Gaming
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This Friday, Avalanche announced the launch of the Arcade3 program. The program, built by Ava Labs, is intended to support traditional game studios looking to enter the web3 gaming world by helping them with onboarding, marketing and tokenomics.
Ava Labs launches the Arcade3 program
On June 9, Ava Labs unveiled its new Arcade3 program. According to the Twitter thread, the program is aimed at helping traditional companies enter the blockchain gaming world. The program has three main components.
Arcad3 is intended to help companies find the right web3 partners – including Ava Labs themselves – to make onboarding easier. It’s also designed to help with marketing by “creating affiliate marketing in the chain with eSports teams and influencers, driving engagement through digital collectibles, and driving user content creation through in-game tokens.”
In addition, Arcad3 will help participants with tokenomics by ensuring that the in-game economies are compatible and stable. The program also hopes to accelerate the transition to web3 by offering “the strength of the Avalanche network”.
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Blockchain games remain popular among companies despite recent turmoil
Despite the ongoing regulatory assault on the digital asset industry, and the apparent cooling of various institutions on the prospects of web3 after the “crypto winter”, blockchain games apparently remain very tempting for many.
Earlier this week. a blockchain gaming company called Argus completed its $10 million seed round. According to the company, the main goal is to help developers create video games throughout the chain by helping to streamline the process with specialized tools.
In addition, various well-established and well-known firms from the industry have repeatedly doubled down on their commitment to blockchain technology. Square Enix is perhaps the biggest and most recent example of the trend.
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Do you think Arcad3 will help bring web3 developers to blockchain en masse? Let us know in the comments below.
About the author
Tim Fries is the co-founder of The Tokenist. He has a B. Sc. in mechanical engineering from the University of Michigan, and an MBA from the University of Chicago Booth School of Business. Tim served as a Senior Associate in the investment team at RW Baird’s US Private Equity division and is also a co-founder of Protective Technologies Capital, an investment firm specializing in sensing, protection and control solutions.
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