All Facebook and Instagram users in the US can now display their NFTs
A long-awaited digital collectibles feature has finally arrived on Instagram after parent company Meta announced last week that its non-fungible tokens (NFTs) would be available to millions of US users. The new feature allows Facebook and Instagram users to link their cryptocurrency wallets to their accounts and display their NFTs. Meta also announced NFT support on Instagram for 100 different countries.
Important takeaways
- Facebook and Instagram users in the US can link their crypto wallets with their accounts and share NFTs.
- All US users also have the option to cross-post the NFTs they own on both Facebook and Instagram.
- Earlier this year, Meta began testing NFTs with select users on Instagram and Facebook.
Meta’s mega plan for NFTs
When Facebook renamed itself Meta last year, it was meant to focus on future technology and the metaverse where people can share new kinds of art, music, entertainment and businesses. The tech giant has been working on its digital collectibles for months, and now it has come up with a unique feature that could bring new users into the world of digital assets and cryptocurrency. Interestingly, the announcement follows the sale of an NFT of Mark Zuckerberg’s childhood baseball card for $105,000.
How to link crypto wallet with Insta account?
Facebook and Instagram users will be able to connect hot wallets such as Rainbow, MetaMask, Trust Wallet, Coinbase Wallet and Dapper Wallet to post digital collectibles from Ethereum, Polygon and Flow.
To share NFTs, users must first download the latest version of Facebook or Instagram on their phones. Next, they should ensure that their preferred digital wallet is installed on their phone. After logging into the Facebook or Instagram app, users can connect to the wallet by selecting the “digital collectibles” tab under settings.
Users can upload their NFTs to a collectibles folder and then share them in posts as they normally do. NFT posts will have a shimmer effect to distinguish them from normal posts. Meta does not charge for posting or sharing digital collectibles on Instagram or Facebook.
The bottom line
Social media has been participating in the NFT world for some time now. Earlier this year, Twitter introduced a feature that allows users to showcase their NFTs as profile pictures to Twitter Blue subscribers. Similarly, Reddit launched a new NFT-based avatar marketplace that allows users to purchase blockchain-based profile pictures for a fixed price.
Social media sites are becoming obsessed with NFTs because digital content is readily available on the platform. Now that the tech giants are exploring Web 3.0, where users can post, share and exchange content, it is inevitable for them to embrace NFTs.
