A bridge between the blockchain and social media

• Blockchain app for pet lovers who pioneer monetization of daily social media activity

• Simple introduction opens Web3 to the widest possible audience

• Sound tokenomics powered by token tools, as well as a complex reward conversion system

Bali, Indonesia–(Newsfile Corp. – 22 Dec 2022) – IguVerse is a blockchain project that tackles sociality in a gamified way while striving to avoid the pitfalls associated with crypto apps. Pet lovers, who are the primary target audience for the project, IguVerse users can create virtual pet NFTs using AI and earn rewards for daily social media activity, joining a community that promotes animal care and awareness of daily struggles for animals in need. This is achieved through the integration of charity into the app and educating users about existing animal welfare organisations.

IguVerse: Bringing the Web3/Blockchain to Social Media Users

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The IguVerse team has taken an original approach to NFT creation by harnessing the power of the state-of-the-art AI technologies. In stark contrast to NFT collections of the past, which are mostly compilations of predetermined elements, with Iguverse users can create unique NFTs based on their own input.

The focus on social media monetization is an attempt to redefine the landscape of today’s online sociality which is heavily dominated by the rules and bad practices of the biggest companies. While giant social media companies monetize their users by exploiting their data and giving nothing in return, IguVerse tries to buck this trend by giving ordinary people the opportunity to benefit from their social media activity and be rewarded for it without having a large fan base.

Since its launch, IguVerse has quickly developed into a kind of ecosystem. Users can increase their earnings by walking their pets and playing an arcade game. The app also includes an internal decentralized exchange which will soon be supplemented with an NFT marketplace. Importantly, IguVerse has managed to streamline Web3 onboarding, poised to become a bridge between Web3 and Web2 by providing a sandbox experience of crypto to new users. Onboarding is further simplified by the ability to use Apple Pay for purchases – no previous crypto exposure is required to start playing.

The story continues

IguVerse CEO and co-founder Andriy Tkachiv explained, “If Web3 is to become the new Internet standard, it must appeal to users rather than investors. At IguVerse, we have a product that appeals to a broad audience. Coupled with our beginner-friendly approach, it is an effective tool that would introduce today’s Web2- users to tomorrow’s Web3 world.”

The Tokenomics Structure of IguVerse

IguVerse seems to stand the test of time and has cemented its place as a sustainable economy in the game. The many symbolic tools, such as in-app purchases, NFT upgrades and maintenance, as well as a complex system for reward and conversion, form the basis for the promise of sustainability to actually be realized. Meanwhile, the team is introducing new measures aimed at improving sustainability, including regular burning of all IGUP tokens used in the app and an increase in coin prices.

Currently, IguVerse has a thriving community on social media, as well as a constant influx of new users to the app. With more than 100 thousand users on all major social media platforms and 230 thousand unique website visits for the last month, the IguVerse app has been downloaded 80 thousand times and is used by 15 thousand users daily. The move to target the pet-centric user base has proven to be a success. The teams’ original research suggests that pet lovers have the highest %ERR on social media with 65% of them posting pet-related content twice a week.

Focus on charity

According to the founders, the mission of IguVerse is to create a new era in crypto, where it makes an impact in the real world. IguVerse’s own focus is animal welfare. The project allocates a minimum of 1% of users’ rewards to the animal welfare organizations of their choice, as well as raising awareness of this important cause, motivating users to donate to charity and informing them about the animal welfare organizations available in the app.

IguVerse plans to expand the socialization mechanics in the app. Andriy Tkachiv commented: “Our next plan is a new social feed mode – it’s a Tinder-like experience, an NFT competition that gives users even more opportunities to connect with others and express themselves creatively.”

Contact:
Andriy Tkachiv
[email protected]

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