Crypto makes you more attractive, according to a new Binance survey • TechCrunch
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In true Valentine’s Day fashion, we dive into the topic of love… and crypto?
According to a new study by Binance, the world’s largest blockchain by trading volume, crypto can have a positive impact on one’s attractiveness. Yes, actually.
About 83% of participants said liking crypto was an “attractive feature in a relationship,” while 70% said they would be more likely to date someone if they found out they were interested in crypto.
But only around 38% of respondents said their partner was as interested and passionate about crypto as they were, while 27% patted themselves on the back for introducing their significant other to the wild, wild world of web3.
This growing positive sentiment is in stark contrast to the overall gloomy market outlook; many cryptocurrencies are still significantly down year-over-year. But as some major cryptocurrencies have recently enjoyed a bit of a bull run, such as Bitcoin and Ether, up 30% and 23% respectively so far this year, there is some newfound hope from market players across the industry.
And that confidence can also translate to Valentine’s Day gifts, according to the report. About 83% of respondents said they would prefer a “crypto gift card” to flowers or chocolates for the holidays.
In the U.S., Americans plan to spend $25.9 billion on Valentine’s Day this year, up about 8% from $23.9 billion last year, according to a survey by the National Retail Federation and Prosper Insights & Analytics.
“Valentine’s Day is a special occasion to act for the people we care about most,” Matthew Shay, NRF president and CEO, said in a statement. “This year, as consumers embrace spending on friends and loved ones, retailers are ready to help customers celebrate Valentine’s Day with memorable gifts at affordable prices.”
Based on the Binance report, these memorable gifts include the purchase of crypto as well.
Of course, take these results with a big scoop of salt. The global survey, which was conducted earlier this month on Binance’s survey platform, had 2,600 respondents (both Binance users and non-users) aged 18 to 46.
While this number does not fully encompass the billions of people worldwide, it may point to a change in attitude for those looking to find love – or love those involved – in the crypto space.