Banking veteran Rob Craig joins Aussie fintech payFURL as Chief Strategy Officer
FINTECH NEWS. NOVEMBER 21, 2022. Veteran from the banking industry, Rob Craig has been appointed Chief Strategy Officer on payFURLan Australian next-generation online payment orchestration platform that uniquely connects merchants and retailers to the rapidly growing number of online payment options available here and globally.
Rob’s local and international experience ranges Westpac, NAB, Bank of New Zealand and National Westminster Bank. He was also chairman of the board of AusPayNet (Australian Payments Network) for seven years.
More than 150 different FinTech Payment Service Providers (PSPs) has appeared in Australia alone, according to KPMG, such as Afterpay, Zip Pay, humm and Klarna. But recent research from Australia Post indicates that one in four (23%) Australian online customers want more payment options in the digital cash register.
The link between a huge supply of payment options, and a lack of availability on many retail sites, suggests a “multi-billion dollar opportunity gap between supply and demand,” says Rob.
“The flow home during COVID accelerated the $62 billion e-commerce marketplace. The parallel rise in new FinTech payment options is brilliant in digitizing and automating our economy, and Australia has world-class infrastructure in place with eftpos and New payment platform Australia (NPPA) that can handle that variety of options.
“The real challenge is that all these new options present a host of governance risks, technological complications and costs for merchants, payment gateways and merchants. You almost need a PhD in payments to enable that choice for consumers. That’s where payFURL comes in, and it excites me to help activate the commercial opportunity gap for our customers to the benefit of our economy as a whole, he says.
CEO and co-founder of payFURL, Luke Littler explains, “The simple genius of payFURL is that it’s like a secure bridge between consumer demand and all these emerging and traditional PSPs: a secure, simple connection point that allows merchants and online service providers to turn any number of payment options on and off , depending on what different local and international markets can offer, and the buyers’ demand.
“Rob’s vast experience in local and international payment services, and in particular governance from his years as Chairman of AusPayNet, gives him an unrivaled level of authority and credibility in this area. The PayFURL team is thrilled to have Rob join us on such an important moment in our history to help make the online marketplace truly accessible to everyone,” he concludes.
payFURL was co-founded in 2019 by the CEO Luke Littlerchief technology officer David Cameronand Chief Commercial Officer Scott Lingard with a vision to build a capable solution for the growing international payments area from its base in Australiafor the benefit of the global payments industry.
For more information visit payFURL.com
Left to right: Rob Craig (CSO), Luke Littler (CEO), Scott Lingard (Chief Commercial Officer) and David Cameron (CTO).
Media contact:
To arrange an interview or comment from Rob Craig or the payFURL team on a story related to fintech and payment services, please contact
Heather Jones | 0400 394 669 | [email protected]
