Digital asset manager Bakkt Holdings, Inc., announced Thursday that the company has acquired the firm Apex Crypto from Apex Fintech Solutions. Bakkt detailed that the acquisition of the turnkey crypto platform aims to “strengthen Bakkt’s offering of cryptocurrency products and expand its footprint into more client verticals.”
Bakkt expands client verticals with diverse offerings by acquiring Apex Crypto
On November 3, 2022, Bakkt announced that the company has acquired a “turnkey” crypto trading platform called Apex Crypto, a platform that offers trading solutions, custody and more for a myriad of crypto assets. Bakkt acquired the firm from Apex Fintech Solutions (AFS) and Bakkt says it intends to continue its commercial relationship with AFS. The company believes that Apex Crypto will further enhance Bakkt’s crypto offering.
“We found a unique asset in Apex Crypto, which will expand our crypto client base, give us faster speed to market for new crypto features and serve as an additional avenue for continued sales to a crypto-savvy audience through Apex Fintech Solutions,” Gavin Michael, CEO director of Bakkt said in a memo sent to Bitcoin.com News. The CEO further noted that the acquisition means that Bakkt is ready for more opportunities in the future.
The Bakkt CEO added:
With the addition of this complementary business, we believe we are poised to be a crypto provider of choice for financial institutions, fintechs, merchants or loyalty programs looking to offer seamless crypto experiences to their customers. It is also expected to enable us to unlock more innovative opportunities that appeal to the next generation of consumers, such as crypto rewards and NFTs.
Numerous reports Note that Bakkt acquired Apex Crypto for up to $200 million, and under the terms of the transaction, Bakkt’s crypto solutions will be available to “Apex’s 220+ clients.” Bakkt is a spin-off from Intercontinental Exchange, Inc., (ICE) and initially Bakkt was dedicated only to bitcoin (BTC) services. However, just over a year ago on November 2, 2021, Bakkt announced that it would allow customers to buy, sell, and store ethereum (ETH). The company also partnered with Google “to introduce digital assets to millions of consumers,” the month before in October 2021.
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Jamie Redman
Jamie Redman is the news editor at Bitcoin.com News and a financial technology journalist living in Florida. Redman has been an active member of the cryptocurrency community since 2011. He has a passion for Bitcoin, open source and decentralized applications. Since September 2015, Redman has written more than 6,000 articles for Bitcoin.com News about the disruptive protocols emerging today.
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