Move over, Elon. Ye gets his own social media platform.
Kanye West, the controversial entertainer and supporter of former US President Donald Trump, has agreed in principle to buy the right-wing social media platform Parler, according to Parler.
No stranger to Bitcoin and cryptocurrency, Ye sang the praises of the technology during an October 2020 appearance at The Joe Rogan Experience. “The Bitcoin guys have a perspective of what the true liberation of America and humanity will be,” he said.
Recently, a photo of Ye wearing a “Satoshi Nakamoto” hat made the rounds on social media.
The move to buy Parler comes in the wake of West’s Twitter and Instagram accounts being suspended for what the platforms called “anti-Semitic comments” earlier this month — something he doesn’t have to worry about with his own platform.
According to Parler, the deal is expected to close during the fourth quarter of 2022. It will include ongoing technical support from Parler’s parent company, Parlement Technologies.
Launched in September 2018, Parler has long touted itself as a Twitter alternative for free speech. After the capital uprising on January 6, Parler was removed from Google Play and the Apple App Store. Parler was also removed from Amazon Web Services (AWS) for what the tech giant called its lack of policing of questionable and violent content.
Parler resumed service on February 15, 2021, with additional content filters. The app returned to the Apple App Store on May 17 and Google Play on September 2, 2022. That same month, Parler announced a $16 million raise in Series B funding.
Parler had 1.3 million visitors to its website in August, according to analytics website SimilarWeb. In contrast, there were 9 million monthly visitors to Trump’s Truth Social, 6.8 billion on Twitter and 18.2 billion on Facebook.
In March, Parler launched its NFT marketplace DeepRedSky. The initial launch featured a series of digital art, the “CryptoTRUMP Club,” featuring Trump’s image. Later collections include Babylon Bee, Brandon Tatum and the POTUS TRUMP NFT Collection led by former First Lady Melania Trump,
Melania Trump made waves of her own after launching her own line of NFT collections on the Solana blockchain. The Solana foundation quickly distanced itself from the project.
“I wanted to inform you, to avoid confusion, that her choice to use the Solana blockchain was completely organic and this project is not part of any Solana-led initiative,” a representative told Decrypt.
Non-fungible tokens, better known as NFTs, are cryptographically unique tokens linked to digital and physical content or memberships that provide proof of ownership.
Parlement Technologies is optimistic about the prospects of West’s ownership.
“This deal will change the world, and change the way the world thinks about free speech,” Parlement Technologies CEO George Farmer said in a blog post. “You are making a groundbreaking move into free speech and will never have to fear being removed from social media again.
“Ye proves once again that he is one step ahead of the old media narrative,” Farmer continued. “Parliament will be honored to help him achieve his goals.”
Representatives for West and Parler have not yet responded to requests for comment from Decrypt.
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