How Crypto Twitter Reacted to Kim Kardashian’s $1.26 Million SEC Fine
The crypto community reacted with a mixture of disbelief and amusement after reality star Kim Kardashian was fined for promoting the cryptocurrency EthereumMax (EMAX).
The United States Securities and Exchange Commission (SEC) fined Kardashian $1.26 million on October 3 for “speaking on social media” about EMAX without disclosing that she was paid $250,000 to write about it.
Kardashian has neither admitted nor denied the SEC’s allegations, but settled the charges and agreed not to promote any cryptocurrency assets until 2025.
SEC Chairman Gary Gensler tweeted that the fine was a reminder that celebrity endorsements of investment opportunities do not “mean that these investment products are right for all investors.”
Today @SECGovwe accused Kim Kardashian of illegally naming a crypto security.
This case is a reminder that when celebrities/influencers endorse investment opps, including crypto-asset securities, it does not mean that these investment products are right for all investors.
— Gary Gensler (@GaryGensler) 3 October 2022
Following Gensler’s tweet, the online crypto community expressed its thoughts on the fine, with some calling out the SEC for its inconsistent enforcement decisions.
Economist Peter Schiff, known for his anti-Bitcoin (BTC) stance, pointed out what he perceived to be an unfair targeting of Kardashian as the SEC has not fined MicroStrategy co-founder Michael Saylor, who he believes has “more to gain from pumping crypto. “
SEC fines @KimKardashian $1.2 million for pumping #crypto. What about the real pumps? @Saylor had much more to gain pumping crypto than Kim. Or @CNBC paid millions for ads from crypto companies, and then pumping #Bitcoin non-stop while giving industrial pumps air time?
— Peter Schiff (@PeterSchiff) 3 October 2022
Saylor black saying that Bitcoin is not a security but a commodity, and its promotion would be “akin to promoting steel … or granite,” and the coin’s open protocol offers “utilitarian faith similar to roads.”
Crypto personality and author Layah Heilpern shared she opined that “the SEC has bigger problems closer to home, it should probably focus on…” likely suggesting the widespread belief in society that certain American politicians have acted.
SEC will go after Kim Kardashian for shilling a crypto, but not Nancy Pelosi for insider trading on her way to a hundred million dollars https://t.co/i0bZKjaxjJ
— Dr. Parik Patel, BA, CFA, ACCA Esq. (@ParikPatelCFA) 3 October 2022
The pseudonymous developer 0xBender noted a contrast between the SEC’s heavy-handed treatment of celebrity crypto campaigns, while cryptocentric influencers “have been out here swindling you garbage for 0.2 ETH (Ethereum) a tweet.”
SEC accuses Kim Kardashian of illegally promoting a cryptocurrency while influencers have been out here for 0.2 ETH per tweet.
— bender (@0xBender) 3 October 2022
Others such as former federal prosecutor Renato Mariotti said influencers thinking of supporting cryptocurrencies should “take note” as the regulator shows it will “aggressively pursue enforcement actions” and those promoting crypto without considering the laws will “need to find a good lawyer.” “
Kim Kardashian presented a very tempting target for the SEC.
Because of this case, millions of people who didn’t know much about the SEC now know about it.
As an aspiring lawyer, she had every incentive to cooperate. Other celebrity crypto endorsers should take note. https://t.co/3mvMNQOxvg
— Renato Mariotti (@renato_mariotti) 3 October 2022
Meanwhile, Ethereum guru and investor Anthony Sassano told his followers that he believes the SEC targeted Kardashian because it creates the illusion that the regulator is “doing something” about crypto fraud, and suggested it should have targeted the creators of EMAX instead.
They went after Kim Kardashian because she makes a good headline and it shows the public that the SEC is “doing something” about crypto fraud
In reality, the fine she paid is dust for her, the creators of Ethereum Max have not been fined (yet?), and the victims are still straight.
— sassal.eth (@sassal0x) 3 October 2022
Related: SEC bullies Kim Kardashian, and it could chill the influencer economy
Still, some saw the lighter side of investing in a tumultuous and highly speculative crypto token, with journalist Tyler Conway saying the star “got the full crypto experience” by losing more money than she was paid.
Self-described hacker and tech content creator Marcus Hutchins said Kardashian “would have gotten better returns” in EthereumMax, as it’s down 97% since her post, compared to the -80% the campaign gave her.
Kim Kardashian was paid $250k to promote Ethereum Max and then lost $1.3m of that to an SEC fine. Would have gotten better returns just investing in Ethereum MAX, which is down 97% since her post.
— Marcus Hutchins (@MalwareTechBlog) 3 October 2022