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One of the leading beverage companies – Moët Hennessy filed not one but five NFT and metaverse trademark applications for the names “Moet”, “Moet & Chandon” and “Dom Perignon”. In a nutshell, we can say that Moët Hennessy’s move into the NFT area is big.
Another recent top beverage brand that applied for NFT and metaverse application was Jack Daniels. Surprisingly, Moët Hennessy filed for its trademark application just a few days after Jack Daniels. In other words, the competition to enter the NFT world is getting bigger. So, what do you think of Moët Hennessy’s move into the NFT world?
At the moment, Moët Hennessy has yet to say anything to the public about the matter. But thanks to Mike Kondoudis – an intellectual property lawyer – we were able to get hold of the report.
According to Mike, Moët Hennessy filed five NFT and metaverse trademark applications with the United States Patent and Trademark Office (USPTO) on September 23rd. As Mike also confirmed the news of Jack Daniel’s NFT trademark filings, it’s safe to say that competition is healthy.
In Mike’s post, he also mentioned what the trademark application covers. It includes three main categories: NFT-backed digital collectibles, Retail stores for virtual goods, and virtual restaurants and bars. Furthermore, he stated that there were many other collectibles involved.
Together, Moët Hennessy is taking their NFT and metaverse game to the next level by introducing offers where buyers can use NFT tickets to access online services, including events.
Clearly, 2022 is the year many famous brands – beverage and non-beverage companies and top celebrities embrace NFTs. From Christina Aguilera, who recently applied for the NFT and metaverse trademarksKanye west, to Johnnie Walker. Interestingly, they are trying different things and benefiting from their early adoption. Are you excited to see what’s next for a brand like Moët Hennessy, which is just entering the space? In due time you will find out.
All investment/financial opinions expressed by NFTevening.com are not recommendations.
This article is educational material.
As always, do your own research before making any kind of investment.