Lost Club Toys debuts at the Token2049 AfterParty
SINGAPORE, Sept. 28, 2022 (GLOBE NEWSWIRE) — Lost Club Toysthe first Web3 lifestyle brand dedicated to electronic music culture, myke will launch its collection of 3D avatar NFTs on TOKEN2049 after party on 30 September 2022, taking place at CÉ LA VI atop Singapore’s iconic Marina Bay Sands building.
AFTER2049 is the official closing party of TOKEN2049, Asia’s premier crypto event, and will be held in tandem with the first practice round of Formula 1 Singapore Grand Prix 2022. The exclusive event will feature exciting views of the night race at what is set to be the Singapore Grand Prix weekend’s biggest party.
On October 1st and 2nd, Toys descends MBS’s ivory tower to the Fullerton Bay Hotel to continue its soft launch at Amber Lounge, the ultimate world-class party where celebrities, F1 drivers and VIP guests experience the fast-paced glamor and climax of the Singapore Grand Prix. Lost Club Toys will be auctioning off five exclusive Amber Lounge Collection x Lost Club Toys NFTs, offering lifetime access to all Amber Lounge events around the world (reserve price $7,500).
Lost Club Toys Video:
“Our vision is to create an online community centered around new revenue streams that support the key elements of the ecosystem (DJs, clubs, promoters, fashion designers and artists) to promote the rapid global growth of dance music and its values of inclusion and freedom of expression.” said Lost Club Toys co-founder Daniel Grove.
At both AFTER 2049 and the Amber Lounge, their limited edition Lost Club Toys NFTs will be on display. Revelers will be able to meet the founders and pose for photographs with Toys for a chance to pre-order one of the coveted NFTs ahead of the official launch of their 8888 genesis collection in March 2023. Creator Collections created in collaboration with established creators and clubs will also be released with 10 NFTs each and offer unique rewards specific to each partner.
Lost Club Toys is inspired by classic soft toys such as Muppets, but with a rebellious and fun twist. The “phygital” (both physical and digital) project exists at the intersection of art and design, crypto and dance music culture.
Founded between Singapore, London and Berlin, the Web3 startup uses the blockchain to connect key players in the dance music ecosystem to give fans never-before-seen access to their favorite creators, clubs and festivals.
In accordance Resident advisor, the largest dance music culture magazine, the electronic music industry topped $6 billion in 2021 and is set to triple by 2030. Despite that, the vast majority of the industry’s revenue is generated offline through ticket and alcohol sales. The coronavirus pandemic revealed its almost complete reliance on physical spaces running in fixed locations. At the same time, dance music continued its massive growth in popularity online, unbound to traditional hotspots such as Ibiza and Berlin. Lost Club Toys builds a community centered around “phygital” interactions, taking the best of the online and offline worlds to create something new.
Holders of Lost Club Toys NFTs will be able to visit partner clubs and festivals around the world, take part in exclusive real and virtual events, and connect and collaborate with their favorite creators. Brand partnerships, merchandise, TV and movie rights, and Collab2Earn, their own version of crypto gaming’s Play2Earn, will all appear as additional revenue streams outside of the NFT cases.
Lost Club Toys is a subsidiary of Studio 2033 Pty Ltd, founded by artist-designer Chris Jarrett, musician Kosmo Kint and filmmaker Daniel Grove, to build and sustain creative communities around original intellectual properties, leveraging the benefits of blockchain technologies for transparency, decentralization and creator-focused rights.
Lost Club Toys will continue its crypto conference roadshow at events in Miami and Dubai later this year.
About Lost Club Toys
Lost Club Toys is an NFT project by Studio 2033 that combines physical and digital offerings to celebrate electronic dance music culture. Bridging the gap between Web3 and the love of the dance floor, Lost Club Toys empowers artists to create new types of relationships with a global community of music fans through online masterclasses, privileged access to online and real-world events, and real-world club access. Lost Club Toys’ origin collection of 8,888 NFTs will launch in March 2023.
About Studio 2033
Studio 2043 is a Singapore-based company launched in 2022 by three co-founders: artist-designer Chris Jarrett, musician Kosmo Kint and filmmaker Daniel Grove. The company uses blockchain technology to create a transparent and decentralized platform around which creative communities with original intellectual properties can be built.
Lost Club Toys official channels
Website: www.lostclubtoys.com
Twitter: https://twitter.com/lostclubtoys
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