Starbucks Leverages Polygon for Web3 Push, Coffeehouse Chain to Issue NFT Tokens – Blockchain Bitcoin News

On September 12, the multinational chain of coffee houses, Starbucks, announced that the company has partnered with the blockchain project Polygon and unveiled the company’s Web3 technology called Starbucks Odyssey. The Web3 platform Starbucks Odyssey will give Starbucks Rewards members and the company’s US employees the opportunity to earn non-fungible token (NFT) assets.

Coffeehouse Company Announces Web3 Platform Starbucks Odyssey

Starbucks has delved into blockchain, Web3 and NFT technology by unveiling a new Web3 application powered by Polygon. “[The] the new Starbucks Odyssey experience will give members the opportunity to earn and purchase digital collectible stamps (NFTs) that will unlock access to new, immersive coffee experiences,” notes the company’s corporate stories and news page. “As one of the first companies to integrate NFTs with an industry-leading loyalty program at scale, Starbucks will create an accessible Web3 community that will enable new ways to engage with members and partners (employees).”

Polygon too confirmed the partnership on Twitter and in a blog post called “Starbucks Taps Polygon for Its ‘Starbucks Odyssey’ Web3 Experience.” In the blog announcement, Polygon states:

This unique loyalty program experience is powered by the low fees and high transaction speeds of the Polygon PoS network.

Starbucks Odyssey Experience Launches ‘Later This Year’

Starting today, Starbucks customers and employees can join the waiting list to receive an exclusive invitation to the Starbucks Odyssey experience. The company says the platform will go live “later this year.” Ryan Butz, Vice President of Loyalty, Strategy and Marketing for Starbucks says the technology is well positioned with the company’s sustainability goals.

“Building the Starbucks Odyssey using technology that aligns with our sustainability aspirations and commitments is a top priority,” Butz noted in a statement Monday. We took a very thoughtful and thorough approach when evaluating which blockchain to use, and Polygon’s fast, affordable and carbon-neutral network is the perfect foundation for our first digital community,” said the Vice President of Loyalty Rewards.

Tags in this story

Blockchain, matic, multinational chain, NFT Stamps, NFTs, Non-fungible Token, Polygon (MATIC), Polygon Starbucks, Ryan Butz, Starbucks, Starbucks blockchain, Starbucks Odyssey, Starbucks Web3, Web3 Experience

What do you think of Starbucks’ partnership with Polygon? Let us know what you think about this topic in the comments section below.

Jamie Redman

Jamie Redman is the news editor at Bitcoin.com News and a financial technology journalist living in Florida. Redman has been an active member of the cryptocurrency community since 2011. He has a passion for Bitcoin, open source and decentralized applications. Since September 2015, Redman has written more than 6,000 articles for Bitcoin.com News about the disruptive protocols emerging today.




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