Despite the NFT market downturn, companies continue to hire for Web3 roles

Quick take:

• Ticketmaster expands into NFT tickets as NHL looks for NFT and blockchain leadership.
• Blockchain.com, Ternoa, Immutable, OKX and Binance are actively recruiting.
• Nike, Hugo Boss and Samsung UK are looking to fill the roles of gaming partnerships and metaverse marketing managers.

While metaverse jobs are on the decline as hiring slows at Facebook and Google — according to a Bloomberg report last week — there’s no shortage of jobs in the Web3 industry as a whole.

The National Hockey League (NHL) is hiring a senior executive to lead NFTs and blockchain after it merged with NFT distribution platform Sweet for official licensed hockey NFTs and marketplace.

Ticketmaster/Live Nation Entertainment is expanding into NFT tickets to capture their share of the market. The company is hiring product managers for NFT ticketing tools and NFT ticketing integrations across multiple locations in the US, including New York, Seattle, Austin, San Francisco, Chicago and more.

Recruiting From Scratch, an HR firm, has also posted job ads on LinkedIn, seeking a mobile developer for an unnamed Web3 ticketing app. If it comes to fruition, the app, along with Ticketmaster, will compete with existing NFT ticketing platforms such as ShareRing, GUTS, GET Protocol, YellowHeart and Wicket. GUTS also has vacancies as the company is looking for a backend engineer, frontend developer, event entry coordinator and B2B marketer.

NFT tickets are becoming a solid use case for non-fungible tokens as it can prevent counterfeiting and scalping. To serve this purpose, Binance partnered with Italian soccer team Lazio to pilot its new NFT ticketing solution last week.

Outside the ticketing sphere, Steele Perlot, a unified insights and financial tools platform for non-fungible digital assets, is seeking a director of marketing and community engagement and a senior Web3 engineer.

Blockchain companies such as Ternoa, Immutable, OKX and Binance are also actively recruiting for roles such as partnership managers, strategic consultants and product managers.

Despite recently laying off several employees at Games Studios, Immutable has posted LinkedIn job ads seeking a Director of Partner Success – Gaming and Key Accounts Director – Gaming.

Blockchain.com has more than 100 job roles open across various functions and experience levels, including CX Content Writer, Corporate Communications Manager, NFT Partnership Manager, Brand Marketing Manager, Software Engineers, Trade Analysts and more.

Non-Web3 native companies such as Nike, Hugo Boss and Samsung UK have created Web3 roles as brands expand their reach into the space. Nike is looking for a Head of Gaming Partnerships for RTFKT to work with gaming companies looking to partner with their key IPs (like Clone X) and products like the various sneaker drops.

After announcing his entry into the metaverse two days ago, Hugo Boss posted job ads 13 hours ago, seeking a senior project manager metaverse. Samsung UK is also looking for a European Metaverse Marketing Manager to build GenA and GenZ metaverse campaigns.

Keep yourself updated: