Binance is revolutionizing the NFT ticketing experience with Lazio
The pilot marks the next stage of development in the digital fan experience established in October 2021.
NFT tickets, new trend?
Binance has announced a pilot of a new NFT ticketing solution with the football club SS Lazio for the upcoming 2022/23 season. Binance, the main sponsor of Lazio’s shirtsalso lists the LAZIO Fan Token for trading on the Binance Launchpad platform.
Binance’s NFT ticket test aims to ensure a comprehensive digital user experience in sporting events. For teams, NFT tickets eliminate counterfeiting. Fans get access to matches along with unique experiences, discounts and more.
Users can now claim NFT tickets at official Lazio stores, through social media and on the Binance Fan Token Platform. BSC News was unable to reach Binance for comment.
The NFT ticket pilot is at the forefront of blockchain adoption in the sports sector. While the use of the technology is in an early stage, the use case in ticketing and digital fan experience is strong and trending.
In June 2022, following an alleged ticketing problem for the Champions League final between Liverpool and Real Madrid, the Interministerial Olympic Delegate to the French Government sent a report to the French Prime Minister proposing a blockchain ticketing system for the 2024 Olympic Games.
With over 50 fan tokens listed on CoinMarketCap, the sector is viable and growing. The Binance ticket initiative will connect the fantoken universe to NFTs and an immersive digital fan experience.
What is Binance:
Binance positions itself as the world’s leading provider of blockchain ecosystems and infrastructure for cryptoassets with a financial product suite that includes the largest digital asset exchange by volume. The Binance platform aims to increase the freedom of money for users and has an extensive portfolio of crypto-asset products and offerings, including trading and finance, education, data and research, social goods, investment and incubation, decentralization and infrastructure solutions.
Where to find Binance:
Website | Twitter | Discord | Telegram |
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