Blockchain expert Susana Esteban joins FTI Technology

FTI Consulting has appointed blockchain and digital asset advisor Susana Esteban to lead the firm’s digital asset efforts in Europe, the Middle East and Africa. Working from the firm’s London office, she will look to expand FTI’s Web 3.0 footprint across the region.

After gaining prominence as the technology underlying various cryptocurrencies, blockchain first made its presence felt in the financial sector. Early hype claimed blockchain had a number of clear benefits, but over the ensuing years its impact remains muted at best. Among the factors holding it back, while many saw it as an opportunity, 55% of business leaders still see it as a security risk.

Determined to prove the naysayers wrong, Susana Esteban is an expert on blockchain, digital assets, decentralized finance, non-fungible tokens, Web 3.0 and the metaverse, with extensive experience advising organizations in finance, retail, supply chain, healthcare, insurance and property industry. She provides clients with strategic guidance on how to design, implement, maintain and assess projects involving digital assets and develops practical solutions that can be operationalized at enterprise scale.

Blockchain expert Susana Esteban joins FTI Technology

As FTI Consulting’s technology brand looks to support its clients in adapting to the rapidly changing landscape spanning cryptocurrency, metaverse, Web 3.0, enterprise infrastructure and more, blockchain and digital assets, Esteban has joined as CEO. She will now support the growth and advancement of FTI’s Blockchain & Digital Assets practice in Europe, the Middle East and Africa (EMEA).

Steven S. McNew, senior managing director and global head of blockchain and digital assets at FTI Technology, commented: “There are risks and uncertainties that organizations need to assess and build resilience around when looking to start projects or enter the space via new partnerships, M&A and pilot programs. Our practice offers the leading expertise in understanding and responding to the broad range of risks, strategic opportunities and technical complexities surrounding this disruptive technology. Susana is an important and valuable addition to our growing global team, and we welcome her leadership and expertise.”

Prior to joining FTI Technology, Esteban founded and led an independent advisory firm specializing in blockchain and digital assets. She is also a founding member of the International Association of Trusted Blockchain Applications and the Oxford Blockchain Foundation.

Esteban added: “This is an industry that hasn’t stopped moving or evolving from day one. Keeping up with the pace of change and a deep understanding of the technical, strategic and market issues are critical to making sound decisions around blockchain- and digital assets projects. FTI Technology has built the most robust and experienced team of global consultants in this space. They have a good sense of the business opportunities and risks our clients may face as they embark on their blockchain journeys, and I look forward to to work together to expand our offerings in EMEA.”

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