Unlocking Luxury: Prada’s Exclusive Tank Top With NFT Back | NFT CULTURE | NFT News | Web3 culture
Prada, the renowned Italian luxury fashion brand, is preparing to introduce its 42nd Timecapsule NFT collection, showcasing exquisite tank tops complemented by digital assets.
Widely recognized for its opulence and forward-thinking approach, the acclaimed brand is venturing into the fast-growing realm of NFTs through Prada Crypted, its digital initiative launched in late 2019. Since last year, this fashion powerhouse has been issuing NFTs which act as digital certificates of authenticity for their exclusive, high-end physical goods.
Prada’s upcoming release in June will feature a special edition of tank tops made from recycled jacquard terry with a floral pattern sourced from the renowned Prada archive. Designed in blue and white floral motifs, these tank tops prominently feature the brand’s iconic enamel triangle logo on the front, while the back is adorned with a unique ‘June’ badge, symbolizing the month the debut debuted.
Each exquisite piece of clothing will be accompanied by an exclusive non-fungible token (NFT), giving holders privileged access to the renowned Prada Crypted community on Discord. This exclusive membership offers a range of benefits and invitations to exceptional events. The minting process for these NFTs will start on 1 June at 15.00 CET and will only be available for 24 hours. Due to a limited edition of only 50 pieces, collectors are advised to act quickly to secure the desired items.
Enthusiasts from various countries including Australia, China, France, USA, UK and many others are cordially invited to take part in this extraordinary fusion of fashion and digital art.
Last year, Prada established the Prada Crypted Discord community, giving fashion enthusiasts a platform to express their passion and ideas while gaining early access to future designs and NFTs. This initiative effectively combines the different realms of luxury fashion, art, architecture, cinema, music and the cutting-edge Web3 technology.
An exciting aspect of this initiative is the ability for customers who had previously purchased Prada Timecapsule items prior to the launch of the NFT initiative in June 2022. They can now claim their corresponding Timecapsule NFTs that match their existing physical items.
Prada announces the second year of its acclaimed Timecapsule NFT collection, with drops starting in June 2023, featuring an exquisite floral pattern. The first drop on June 1st will commemorate the arrival of the summer season.
For its 42nd Timecapsule collection, Prada presents a luxurious tank top as its offering. Crafted from recycled jacquard terry with a floral pattern sourced from the prestigious Prada Archive, the top exudes elegance. The front of the garment proudly displays the iconic Prada enamel triangle logo, while the back features a signature ‘June’ branding. Each shirt comes with a free NFT, which serves as an invitation to join the exclusive Prada Crypted NFT community on Discord.
The Prada Timecapsule collection is available to customers in different countries for just 24 hours. The highly anticipated launch will take place on June 1, 2023, at 15:00 CET. Furthermore, each drop is strictly limited to just 50 items, adding to their exclusivity and desirability.