Niche FinTech leader announces yet another strategic acquisition

Software Connection, LLC, (DBA Kennel Connection) and PawLoyalty, two of the leading software companies in the pet care industry have joined forces in a strategic transaction effective 17.3.2023

LOS ANGELES, March 20, 2023 /PRNewswire/ — After over 25 years of being a dominant force in boarding, grooming, daycare, training, retail and more – Kennel Connection has undergone a major overhaul of its software offering over the past 3 years, which has seen growth in the company at 300%.

PawLoyalty has focused on being the leading cloud-based software for boarding, daycare, training and care facilities for the past 13 years. With full digital mapping, actionable reporting, integrated marketing automation and further education; PawLoyalty has been driving bottom line profits for its customers. After several months of evaluating synergies between their two companies, PawLoyalty has determined that by joining the Kennel Connection team, they will have the greatest impact in delivering amazing pet care experiences for clients across all platforms under the Software Connection and 100GROUP umbrella.

Through Software Connection LLC, their customers will now have access to all the various technological features and functions offered by Kennel Connection, Hello-Groom and PawLoyalty all under one roof, with added value from the C-suite leaders of the parent company, 100GROUP.

This merger unites an industry that has begun to be fragmented by private equity firms entering their space and trying to disrupt the good ole friendly, client first, customer service first philosophy – that pet care owners deserve.

By forgoing the traditional Private Equity route and having two honest and ethical privately held businesses come together as one, they will ensure that the software offerings to the industry remain strong and are delivered with real love and passion for what they do.

“I couldn’t think of a better person to partner with on this exciting venture than PawLoyalty and Garrett Tadlock, founder and CEO of PawLoyalty. Garrett’s deep-seated understanding of what business owners need, and his passion for it, is second to none. Adding to what they have built over the last 13 years and expanding it to be the single market leader is truly amazing!” says Jeff BroadsleyCEO of Kennel Connection, Hello-Groom & 100 GROUP.

“I couldn’t be more excited to work with Jeff and the Software Connection team to expand the value we can provide to the entire animal care industry. With the focus they’ve placed on technology innovation over the past 3 years and the new ideas we’re going to execute together , we expect tremendous value for all our current and future customers”, says Garrett Tadlockfounder and CEO of PawLoyalty.

The future is very bright for their combined users and anyone who wants to do business with the best technology, the best people and the sincere company in pet care.

For more information about Kennel Connection visit www.kennelconnection.com

For more information about PawLoyalty visit www.pawloyalty.com

For more information about Hello-Groom visit www.hello-groom.com

For more information about 100GROUP visit www.100group.com

Contact: Kacy Waxman, [email protected]

SOURCE 100 GROUP

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