3 innovative FinTech start-ups in Japan

By Leandra Monteiro

In recent years, the Japanese FinTech market has witnessed significant development. Among the best start-up hubs in Japan, Tokyo is the most important start-up hub. To expand the FinTech ecosystem, the Japanese government adopted a 7-step strategy. The strategy consists of the establishment of a start-up city, providing entrepreneurship education, government procurement, improved accelerator programs and financing of start-up companies. These initiatives have paved the way for start-ups in Japan.

As the Japanese FinTech industry continues to grow, here’s a look at 3 of the country’s most promising FinTech start-ups:

Money design

Tokyo-based Money Design was discovered in 2013 by Mamoru Taniya. The FinTech company offers automated investment management and online advisory services. Money Design’s main product is THEO, a robotic consultant that uses AI and algorithms. Through Theo, people can invest in dozens of world currencies and thousands of different stocks from more than 60 countries.

Money Design aims to transform the current asset management landscape with the use of technology and more easily create new relationships between people and money.

Paid

Paidy is one of Japan’s leading BNPL service providers. Paidy offers instant, monthly consolidated credit to consumers by eliminating issues from payment and purchase experiences. Paidy uses proprietary models and machine learning to guarantee transactions in seconds and guarantee payments to sellers.

Paidy increases revenue for sellers by reducing the number of incomplete transactions, increasing the conversion rate, increasing average order values ​​and facilitating repeat purchases from consumers. Paidy continues to innovate to make shopping easier and more fun both online and offline.

PayPay Corporation

PayPay, a FinTech company that achieved more than 47 million users in about 3 years since its launch in 2018, has hugely diversified employees who are from 40 different countries.

The financial services, including banking, securities, loans, investments and insurance, to services available across different stages, such as taxes and bills, online shopping, restaurants, hotels and more.

To build “PayPay”, the company allied itself with Paytm, the largest payment services company in India. Based on their customer-first technology, it created and expanded the smartphone payment service in Japan.

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